{"id":223,"date":"2013-03-14T19:21:00","date_gmt":"2013-03-14T17:21:00","guid":{"rendered":"http:\/\/mesenaatti-cms.karolina.io\/?page_id=223"},"modified":"2026-02-09T11:49:47","modified_gmt":"2026-02-09T09:49:47","slug":"ohjeet2","status":"publish","type":"page","link":"https:\/\/mesenaatti-cms.karolina.io\/en\/info\/ohjeet2\/","title":{"rendered":"HOW TO DO A CROWDFUNDING CAMPAIGN"},"content":{"rendered":"<p><\/p>\n\n\n<h4 class=\"wp-block-heading\"><a href=\"\/info\">CONTACT&nbsp;<\/a><br \/><a href=\"https:\/\/mesenaatti.me\/en\/info\/mika-on-mesenaatti-me\/\">WHAT IS MESENAATTI.ME<\/a><br \/>HOW TO DO A CROWDFUNDING CAMPAIGN<br \/><a href=\"https:\/\/mesenaatti.me\/info\/etiketti\/\">RULES, TERMS OF USE, GDPR<\/a><\/h4>\n\n\n\n<p>You can start building your own crodfunding campaign just by a) registering, b) clicking Start a campaign, in the upper right corner of Mesenaatti.me. First you will be asked to fill in some information, and next you are already on your campaign page! Underneath you can find more instructions. We also highly recommend you to browse through earlier campaigns, and learn from the best!&nbsp;&nbsp;<\/p>\n\n\n\n<p><strong>Instructions<\/strong><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>1. Asking for donations, or a &#8220;reward based&#8221; campaign?&nbsp;<\/strong><br \/><strong>2. Presale campaign<\/strong><br \/><strong>3. Finding sponsors<br \/>4. Creating campaign page<\/strong><br \/><strong>5. Marketing<\/strong><br \/><strong>6. Publishing campaign, during the campaign, and after the campaign<\/strong><br \/><strong>7. Required information and documents for transferring money<\/strong><\/h4>\n\n\n\n<h4 class=\"wp-block-heading\"><b>1. Asking for donations, or a &#8220;reward based&#8221; campaign?<\/b><\/h4>\n\n\n\n<p>Crowdfunding can be reward based, meaning selling various support products, or it can be donation based, in which case you need either a &#8220;small-scale money collection permit&#8221; or a fundraising permit. The quickest way to get going is to make either a reward based campaign, or register for a small-scale money collection permit.<i><br \/><\/i><br \/><strong>Reward based campaign<\/strong><br \/>&#8211; most Mesenaatti campaigns<br \/>&#8211; no permits needed<br \/>&#8211; you must not ask for donations &#8211; you need to ask for support (by purchasing) or funding&nbsp;<br \/>&#8211; rewards are important: rewards of different prices must be somehow worth the money you are asking for them. It cannot look like you are actually asking people to donate.&nbsp;<br \/>&#8211; reward can be many things: artist meeting, a code to a digital content, ticket to an event, a physical good, or for brands and companies, a sponsorship visibility package.&nbsp;<br \/>&#8211; Mesenaatti will check all the campaigns, and if needed, advices on how to create rewards that are in accordance with the Finnish law<br \/>&#8211; taxable income (in general, sales over 20 000 euros per year are subject to VAT; also, if salaries are paid with the campaign income, income taxes need to be paid; if all the income is used to pay expenses, then there will be no taxable income). Finnish Tax office will help you with all the questions about taxes!<br \/>&#8211; in Mesenaatti, anyone and all kind of parties can create and fund campaigns: private people, working groups, companies, associations, municipalities etc.&nbsp;<\/p>\n\n\n\n<p><b>Small-Scale Money Collection<\/b><br \/>&#8211; possibility to ask for donations without a fundraising permit<br \/>&#8211; suitable for art projects, helping people in need etc. but not for business or generating income<br \/>&#8211; max 10 000 euros<br \/>&#8211; needs at least 3 private people, or an association to register<br \/>&#8211; companies are not allowed to ask for donations<br \/>&#8211; You can&#8217;t sell rewards on a donations campaign<br \/>&#8211; in Mesenaatti campaign, one needs to state the small-scale money collection number given by the police&nbsp;<br \/>&#8211; <a href=\"https:\/\/poliisi.fi\/en\/small-scale-money-collections\">register for a small money collection number at the police board<\/a><\/p>\n\n\n\n<p><b>Fundraising permit&nbsp;<br \/><\/b>&#8211; In Finland only available to associations&nbsp;<br \/>&#8211; allows to ask for donations&nbsp;<br \/>&#8211; permit process takes several months&nbsp;<br \/>&#8211; the fundraising permit&#8217;s number is stated in the crowdfunding campaign&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><b>2. Pre-Sales Campaign<\/b><\/h4>\n\n\n\n<p>Crowdfunding platform can be used for a pre-sale campaign of a new product. Often the purpose is to find risk-free and efficient funding for the production, or leverage crowdfunding as a way of marketing a new product and engaging customers. Also the funders win in pre-sale campaigns: the will get the product cheaper or before others; or they get something extra that will not be available later.&nbsp;&nbsp;<\/p>\n\n\n\n<p><strong>3. Finding Sponsors<\/strong><\/p>\n\n\n\n<p>Along with finding a crowd of private individuals to fund the campaign, it is always a good idea to offer something for bigger funders, too. On the campaign page can be sponsor rewards, typically visibility\/logo packages and\/or private company events. One special way of cooperating with brands is to have the sponsor donate interesting rewards for the campaign, for the campaign maker to sell. This way the sponsor gets visibility for their products within the campaign itself.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><b>4. Creating and Publishing a Campaign Page<\/b><\/h4>\n\n\n\n<p>In Mesenaatti, you can create the campaign page yourself. Just register, and press Create new campaign. After filling in some information you are taken straight to your campaign page. Start building it! You can add text, links and images, and embed videos and other embeddable items from elsewhere in the internet. You can save and preview as long as you need. The most important audience are the potential funders: speak straight to them on your campaign page.&nbsp;<br \/>&#8211; it is possible to create a campaign page in even one hour, but some like to use several days<br \/>&#8211; think of your potential funder groups in everything on your page: what kind of people might want to fund the campaign? What kind of text, images\/videos they would appreciate?&nbsp;<br \/>&#8211; remember potential company sponsors!<br \/>&#8211;&nbsp; show trustworthiness, move and inspire!&nbsp;<br \/>&#8211; authentic way of presenting your project will usually work the best rather than a very ad-like approach<\/p>\n\n\n\n<p><b>Registering<\/b><b><br \/><\/b>You can start creating your campaign after you have registered and signed in. Click Create a new campaign.&nbsp;<\/p>\n\n\n\n<p><b>Information form<\/b><b><br \/><\/b>Before getting into your campaign page we will ask some basic information.&nbsp;<\/p>\n\n\n\n<p><b>Campaign page<\/b><br \/>&#8211; you can edit, save and preview as long as you like<\/p>\n\n\n\n<p><b>Heading<\/b><b><br \/><\/b>There are many kinds of good headings for a crowdfunding campaign.<br \/>&#8211; funny heading<br \/>&#8211; interesting heading<br \/>&#8211; touching heading<br \/>&#8211; heading that sums up the campaign idea&nbsp;<br \/>&#8211; heading that asks for support<br \/><b><br \/><\/b><b>Head image and project card image and\/or video<\/b><b><br \/><\/b>There is either an image or a video underneath the heading, on your campaign page<br \/>&#8211; if you are using a video, upload it to YouTube or Vimeo, and copy the URL from the browser to you campaign page&nbsp;<br \/>&#8211; ALSO add an image by clicking the image space and uploading from your computer, or drag it from your computer&nbsp;<br \/>&#8211; even if you are using a video here, also upload an image: the same image works in Mesenaatti listing pages as the image of your campaign preview card&nbsp;<b><br \/><\/b><b><br \/><\/b><b>Lead<\/b><b><br \/><\/b><b>&#8211; <\/b>short and inspiring description on what this campaign is about<\/p>\n\n\n\n<p><b>Dates<\/b><br \/>&#8211; campaigns start and end dates<b><br \/><\/b><b><br \/><\/b><b>Goal Sums<\/b><\/p>\n\n\n\n<p>If the minimum is reached, your campaign is successful and your money will be transferred to your bank account, after the campaign ends.&nbsp;<br \/>&#8211; ATTN! The lowest minimum for a Mesenaatti campaign is&nbsp; 1000 euros. <b><br \/><\/b><b><br \/><\/b><b>Info Card<\/b><b><br \/><\/b>The campaign makers info in a brief form. Whether a private individual, working group, project or a company.<br \/>&#8211; Remember to include an image (a photo, logo or such)!<br \/><b><br \/><\/b><b>Body Text<\/b><b><br \/><\/b>This is where you present your project and campaign at more length. It is good to tell something about the background of the campaign and its makers, why the project is so great, and why crowdfunding campaign is made.&nbsp;<br \/>&#8211; use text, add heading fonts, add images and links, and if you like, embed videos or audio&nbsp;<br \/>&#8211; text editor is in the top edge of the body text area; use paint to highlight which part of the text you are editing<br \/>&#8211; start with the most important things to tell, and place additional information towards the end of the text<br \/>&#8211; it is good to introduce the people and\/or organizations behind the campaign<br \/>&#8211; sometimes, as in pre-sale campaigns or art campaigns, rewards are very important; you can take space in the body text for introducing your rewards at more length than is possible in the reward section of the campaign<\/p>\n\n\n\n<p><strong>Rewards<br \/><\/strong>Think of the potential funder groups, and determine the sums they might be able to use&nbsp;<br \/>&#8211; funding works pretty much like in an online shop: sums and what the funder gets are fixed, and funders fill in an order form, and pay&nbsp;<br \/>&#8211; in the order form, funders are requested to state their name, address and email. If you need additional info, such as their shirt size or phone number, you can add questions when creating and editing your rewards. Remember to save the questions!&nbsp;<br \/>&#8211; if you are asking for donations, you cannot offer actual rewards. You only need to give the sums. In the reward description field, you can, if you like, thank the donors, or tell them what can be done with the sum that they donate.<br \/>&#8211; if you are not doing a donation based campaign, rewards must be real content\/goods, and it must not look like you are actually asking for donations.&nbsp;<\/p>\n\n\n\n<p><strong>How to make sure you campaign will be found in search engines?<br \/><\/strong><\/p>\n\n\n\n<ol>\n<li>Make sure that the most important key words, such as your brands name, is included in the campaign heading.&nbsp;<\/li>\n\n\n\n<li>Use heading fonts (H1, H2 etc) in the editor for your headings in the body text.&nbsp;<\/li>\n\n\n\n<li>Use important keywords also in these headings.&nbsp;<\/li>\n\n\n\n<li>If you have other websites, include links to them from your campaign page, and vice versa. Use the link feature in the campaign editor.<\/li>\n<\/ol>\n\n\n\n<h4 class=\"wp-block-heading\">5. Marketing<\/h4>\n\n\n\n<p>The single most important factor in a successful crowdfunding campaign is marketing. Funding is based on the campaign makers networks. There needs to be a knowledge of and access to a specific crowd of people who are potential funders; and these people need to be reached, and encouraged to participate.&nbsp;<\/p>\n\n\n\n<p><em>You can buy Mesenaatti extra campaign design and marketing services. Contact us!<\/em><\/p>\n\n\n\n<ul>\n<li>friends, fans, communities, subcultures and social media connections are the best funders<\/li>\n\n\n\n<li>sometimes different channels are needed for reaching different audiences<\/li>\n\n\n\n<li>it is easier to find funders if many people are involved in marketing the campaign&nbsp;<\/li>\n\n\n\n<li>campaign success is best forecasted by counting together all of the social media contacts of everyone in the campaign team<\/li>\n\n\n\n<li>use all channels where you can reach many contacts: email, online forums, Instagram, Facebook, Twitter, Snapchat, TikTok&#8230;&nbsp;&nbsp;<\/li>\n\n\n\n<li>send press releases<\/li>\n\n\n\n<li>communicate about your campaign every day<\/li>\n\n\n\n<li>tell a story of what you are doing, do not just repeat the funding request&nbsp;<\/li>\n\n\n\n<li>write thank you posts and spurt posts&nbsp;<\/li>\n\n\n\n<li>send polite private support requests for your contacts via personal messaging and emails&nbsp;<\/li>\n\n\n\n<li>ask help for spreading the message<\/li>\n\n\n\n<li>you can also organize a funding event for your campaign<\/li>\n\n\n\n<li>be social: this is not the time to be shy!<\/li>\n\n\n\n<li>be authentic and present<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><b>6. Campaign publishing, during the campaign, and after the campaign<\/b><\/h4>\n\n\n\n<p><b>Publishing the campaign<br \/><\/b>When your campaign is ready, send it for a check (you find a link to this on the campaign page)&nbsp;<br \/>&#8211; you can add questions or information to us in connection to the check request&nbsp;<br \/>&#8211; it is good to give campaign check a view days<br \/>&#8211; if you are in a hurry, or if there is a momentum, we can get your campaign running even in the same day &#8211; contact us!&nbsp;<\/p>\n\n\n\n<p><b>During the campaign<\/b><br \/>You can keep editing your campaign throughout its duration. You will get an immediate confirmation email of each funding.<br \/>&#8211; you can and should fine tune your campaign page during the campaign as you notice what works and what doesn&#8217;t&nbsp;<br \/>&#8211; if you want to change the minimum sum, it is good to inform those who already funded<br \/>&#8211; you can add and hide rewards during the campaign<br \/>&#8211; you get an email confirmation of each new funder, including their name and email<br \/>&#8211; you get a full list of orders once a week<br \/>&#8211; if a big funder needs to get a bill, contact us!&nbsp;<br \/>&#8211; you should thank the funders already during the campaign by personal emails, as well as publicly (not including their full names, unless agreed with them)<br \/>&#8211; it is a good idea to ask those who already funded to help in spreading the message&nbsp;<br \/>&#8211; sometimes you can create new special rewards for those who already funded, and they will fund more<\/p>\n\n\n\n<p><b>After the campaign<\/b><\/p>\n\n\n\n<p>After the campaign ends, it is important to take care of the funders.&nbsp;<br \/>&#8211; if the campaign fails, money is refunded to the funders &#8211; they can see the refund in their credit card or bank statement; this usually takes only a few days, but when there is a mass refund, this can take even several weeks.&nbsp;&nbsp;<br \/>&#8211; if the campaign succeeds, the purchase\/donation is valid between campaign maker and the funder<br \/>&#8211; you will have a full order list<br \/>&#8211; remember to send a thank you email to the funders<br \/>&#8211; it is important to keep the funders updated on your project <br \/>&#8211; you are legally responsible for delivering the rewards&nbsp;<strong><br \/><\/strong><strong>&#8211; make sure that your funders are the first to get the products&nbsp;<br \/><\/strong><strong>&#8211; if there are delays or changes in the project, inform your funders about it immediately and transparently&nbsp;&nbsp;<br \/><\/strong><strong>&#8211; you will receive from Mesenaatti a receipt on the sum total, and Mesenaatti&#8217;s provision<\/strong><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><b>7.<\/b><strong>Required information and documents for transferring money<\/strong><\/h4>\n\n\n\n<p>After a successful campaign, the money, minus Mesenaatti&#8217;s commission, is transferred to a bank account of the campaign makers. This can be an organization&#8217;s, or private persons, bank account.&nbsp;&nbsp;<br \/>&#8211; Mesenaatti crowdfunding campaign&#8217;s transaction services are offered by Lemon Way.&nbsp;&nbsp;<br \/>&#8211; EU regulations of money transfers are tight. This is why we need quite a few pieces of information, as well as documents.<br \/>&#8211; send the information and documents via email (or, if you wish, by snail mail to Mesenaatti.me, Wallininkatu 10 , 00350 Helsinki) before you start your campaign.<\/p>\n\n\n\n<p><strong>Campaigns of private individuals<\/strong><strong>&nbsp;<\/strong><\/p>\n\n\n\n<p>&#8211; date of birth<br \/>&#8211; nationality<br \/>&#8211; birth country<br \/>&#8211; country of residence<br \/>&#8211; phone number<br \/>&#8211; email<br \/>&#8211; photo of a valid passport or ID (for passport, whole spread, for ID; both sides; drivers license is not sufficient)<br \/>&#8211; photo of another valid ID OR proof of address, such as a subscription based bill, such as electricity, rent or water bill, or civil registry extract&nbsp;<\/p>\n\n\n\n<p><strong>Campaigns of Companies<br \/><\/strong>&#8211; personal information from one person representing the organization: name, date of birth, nationality, birth country, country of residence, phone number, email<br \/>&#8211; ID (ID both sides or a passport whole spread; not a drivers license)&nbsp;<br \/>&#8211; ID (ID both sides or a passport whole spread; not a drivers license) from each shareholder owning 25 % or more of the shares<br \/>&#8211; company registration extract taken during previous 3 months&nbsp;<br \/>&#8211; articles of association taken during previous 3 months&nbsp;<br \/>&#8211; signed document on shareholders ownings, unless included in the articles of association <br \/>&#8211; bank account of the company: IBAN<br \/>&#8211; proof of account; account statement or some other document, such as bank account contract, that proofs that the account belongs to the company whose information is given. In this document must show: account number, account holders name, bank logo.&nbsp;<\/p>\n\n\n\n<p><strong>Campaigns of Associations<\/strong><br \/>&#8211; personal information from one person representing the organization: name, date of birth, nationality, birth country, country of residence, phone number, email<br \/>&#8211; identity card of the executive director, secretary or treasurer <br \/>&#8211; the minutes of the last meeting of the association, signed <br \/>&#8211; association register extract<br \/>&#8211; articles of association aka rules of the association, signed <br \/>&#8211; bank account of the association: IBAN <br \/>&#8211; proof of account; account statement or some other document, such as bank account contract, that proofs that the account belongs to the association whose information is given. In this document must show: account number, account holders name, bank logo.<\/p>\n\n\n\n<p>If the party is not resident in Finland, or in ETA or EFTA country, a double identification is needed. Contactme@mesenaatti.me<\/p>\n\n\n<p><br \/>\n<\/p>","protected":false},"excerpt":{"rendered":"<p>CONTACT&nbsp;WHAT IS MESENAATTI.MEHOW TO DO A CROWDFUNDING CAMPAIGNRULES, TERMS OF USE, GDPR You can start building your own crodfunding campaign just by a) [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"parent":1073,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"mesenaatti_content":{"title":{"raw":"<!--:en-->HOW TO DO A CROWDFUNDING CAMPAIGN<!--:--><!--:fi-->Ohjeet rahoituskampanjan tekemiseen<!--:-->","en":"HOW TO DO A CROWDFUNDING CAMPAIGN","fi":"Ohjeet rahoituskampanjan tekemiseen"},"content":{"raw":"<p><!--:en--><\/p>\n<p><!-- wp:heading {\"level\":4,\"align\":\"left\"} --><\/p>\n<h4 class=\"wp-block-heading\"><a href=\"\/info\">CONTACT&nbsp;<\/a><br \/><a href=\"https:\/\/mesenaatti.me\/en\/info\/mika-on-mesenaatti-me\/\">WHAT IS MESENAATTI.ME<\/a><br \/>HOW TO DO A CROWDFUNDING CAMPAIGN<br \/><a href=\"https:\/\/mesenaatti.me\/info\/etiketti\/\">RULES, TERMS OF USE, GDPR<\/a><\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>You can start building your own crodfunding campaign just by a) registering, b) clicking Start a campaign, in the upper right corner of Mesenaatti.me. First you will be asked to fill in some information, and next you are already on your campaign page! Underneath you can find more instructions. We also highly recommend you to browse through earlier campaigns, and learn from the best!&nbsp;&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Instructions<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\"><strong>1. Asking for donations, or a \"reward based\" campaign?&nbsp;<\/strong><br \/><strong>2. Presale campaign<\/strong><br \/><strong>3. Finding sponsors<br \/>4. Creating campaign page<\/strong><br \/><strong>5. Marketing<\/strong><br \/><strong>6. Publishing campaign, during the campaign, and after the campaign<\/strong><br \/><strong>7. Required information and documents for transferring money<\/strong><\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\"><b>1. Asking for donations, or a \"reward based\" campaign?<\/b><\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Crowdfunding can be reward based, meaning selling various support products, or it can be donation based, in which case you need either a \"small-scale money collection permit\" or a fundraising permit. The quickest way to get going is to make either a reward based campaign, or register for a small-scale money collection permit.<i><br \/><\/i><br \/><strong>Reward based campaign<\/strong><br \/>- most Mesenaatti campaigns<br \/>- no permits needed<br \/>- you must not ask for donations - you need to ask for support (by purchasing) or funding&nbsp;<br \/>- rewards are important: rewards of different prices must be somehow worth the money you are asking for them. It cannot look like you are actually asking people to donate.&nbsp;<br \/>- reward can be many things: artist meeting, a code to a digital content, ticket to an event, a physical good, or for brands and companies, a sponsorship visibility package.&nbsp;<br \/>- Mesenaatti will check all the campaigns, and if needed, advices on how to create rewards that are in accordance with the Finnish law<br \/>- taxable income (in general, sales over 20 000 euros per year are subject to VAT; also, if salaries are paid with the campaign income, income taxes need to be paid; if all the income is used to pay expenses, then there will be no taxable income). Finnish Tax office will help you with all the questions about taxes!<br \/>- in Mesenaatti, anyone and all kind of parties can create and fund campaigns: private people, working groups, companies, associations, municipalities etc.&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Small-Scale Money Collection<\/b><br \/>- possibility to ask for donations without a fundraising permit<br \/>- suitable for art projects, helping people in need etc. but not for business or generating income<br \/>- max 10 000 euros<br \/>- needs at least 3 private people, or an association to register<br \/>- companies are not allowed to ask for donations<br \/>- You can't sell rewards on a donations campaign<br \/>- in Mesenaatti campaign, one needs to state the small-scale money collection number given by the police&nbsp;<br \/>- <a href=\"https:\/\/poliisi.fi\/en\/small-scale-money-collections\">register for a small money collection number at the police board<\/a><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Fundraising permit&nbsp;<br \/><\/b>- In Finland only available to associations&nbsp;<br \/>- allows to ask for donations&nbsp;<br \/>- permit process takes several months&nbsp;<br \/>- the fundraising permit's number is stated in the crowdfunding campaign&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\"><b>2. Pre-Sales Campaign<\/b><\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Crowdfunding platform can be used for a pre-sale campaign of a new product. Often the purpose is to find risk-free and efficient funding for the production, or leverage crowdfunding as a way of marketing a new product and engaging customers. Also the funders win in pre-sale campaigns: the will get the product cheaper or before others; or they get something extra that will not be available later.&nbsp;&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>3. Finding Sponsors<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Along with finding a crowd of private individuals to fund the campaign, it is always a good idea to offer something for bigger funders, too. On the campaign page can be sponsor rewards, typically visibility\/logo packages and\/or private company events. One special way of cooperating with brands is to have the sponsor donate interesting rewards for the campaign, for the campaign maker to sell. This way the sponsor gets visibility for their products within the campaign itself.&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\"><b>4. Creating and Publishing a Campaign Page<\/b><\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>In Mesenaatti, you can create the campaign page yourself. Just register, and press Create new campaign. After filling in some information you are taken straight to your campaign page. Start building it! You can add text, links and images, and embed videos and other embeddable items from elsewhere in the internet. You can save and preview as long as you need. The most important audience are the potential funders: speak straight to them on your campaign page.&nbsp;<br \/>- it is possible to create a campaign page in even one hour, but some like to use several days<br \/>- think of your potential funder groups in everything on your page: what kind of people might want to fund the campaign? What kind of text, images\/videos they would appreciate?&nbsp;<br \/>- remember potential company sponsors!<br \/>-&nbsp; show trustworthiness, move and inspire!&nbsp;<br \/>- authentic way of presenting your project will usually work the best rather than a very ad-like approach<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Registering<\/b><b><br \/><\/b>You can start creating your campaign after you have registered and signed in. Click Create a new campaign.&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Information form<\/b><b><br \/><\/b>Before getting into your campaign page we will ask some basic information.&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Campaign page<\/b><br \/>- you can edit, save and preview as long as you like<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Heading<\/b><b><br \/><\/b>There are many kinds of good headings for a crowdfunding campaign.<br \/>- funny heading<br \/>- interesting heading<br \/>- touching heading<br \/>- heading that sums up the campaign idea&nbsp;<br \/>- heading that asks for support<br \/><b><br \/><\/b><b>Head image and project card image and\/or video<\/b><b><br \/><\/b>There is either an image or a video underneath the heading, on your campaign page<br \/>- if you are using a video, upload it to YouTube or Vimeo, and copy the URL from the browser to you campaign page&nbsp;<br \/>- ALSO add an image by clicking the image space and uploading from your computer, or drag it from your computer&nbsp;<br \/>- even if you are using a video here, also upload an image: the same image works in Mesenaatti listing pages as the image of your campaign preview card&nbsp;<b><br \/><\/b><b><br \/><\/b><b>Lead<\/b><b><br \/><\/b><b>- <\/b>short and inspiring description on what this campaign is about<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Dates<\/b><br \/>- campaigns start and end dates<b><br \/><\/b><b><br \/><\/b><b>Goal Sums<\/b><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>If the minimum is reached, your campaign is successful and your money will be transferred to your bank account, after the campaign ends.&nbsp;<br \/>- ATTN! The lowest minimum for a Mesenaatti campaign is&nbsp; 1000 euros. <b><br \/><\/b><b><br \/><\/b><b>Info Card<\/b><b><br \/><\/b>The campaign makers info in a brief form. Whether a private individual, working group, project or a company.<br \/>- Remember to include an image (a photo, logo or such)!<br \/><b><br \/><\/b><b>Body Text<\/b><b><br \/><\/b>This is where you present your project and campaign at more length. It is good to tell something about the background of the campaign and its makers, why the project is so great, and why crowdfunding campaign is made.&nbsp;<br \/>- use text, add heading fonts, add images and links, and if you like, embed videos or audio&nbsp;<br \/>- text editor is in the top edge of the body text area; use paint to highlight which part of the text you are editing<br \/>- start with the most important things to tell, and place additional information towards the end of the text<br \/>- it is good to introduce the people and\/or organizations behind the campaign<br \/>- sometimes, as in pre-sale campaigns or art campaigns, rewards are very important; you can take space in the body text for introducing your rewards at more length than is possible in the reward section of the campaign<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Rewards<br \/><\/strong>Think of the potential funder groups, and determine the sums they might be able to use&nbsp;<br \/>- funding works pretty much like in an online shop: sums and what the funder gets are fixed, and funders fill in an order form, and pay&nbsp;<br \/>- in the order form, funders are requested to state their name, address and email. If you need additional info, such as their shirt size or phone number, you can add questions when creating and editing your rewards. Remember to save the questions!&nbsp;<br \/>- if you are asking for donations, you cannot offer actual rewards. You only need to give the sums. In the reward description field, you can, if you like, thank the donors, or tell them what can be done with the sum that they donate.<br \/>- if you are not doing a donation based campaign, rewards must be real content\/goods, and it must not look like you are actually asking for donations.&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>How to make sure you campaign will be found in search engines?<br \/><\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:list {\"ordered\":true} --><\/p>\n<ol><!-- wp:list-item --><\/p>\n<li>Make sure that the most important key words, such as your brands name, is included in the campaign heading.&nbsp;<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>Use heading fonts (H1, H2 etc) in the editor for your headings in the body text.&nbsp;<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>Use important keywords also in these headings.&nbsp;<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>If you have other websites, include links to them from your campaign page, and vice versa. Use the link feature in the campaign editor.<\/li>\n<p><!-- \/wp:list-item --><\/ol>\n<p><!-- \/wp:list --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\">5. Marketing<\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>The single most important factor in a successful crowdfunding campaign is marketing. Funding is based on the campaign makers networks. There needs to be a knowledge of and access to a specific crowd of people who are potential funders; and these people need to be reached, and encouraged to participate.&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><em>You can buy Mesenaatti extra campaign design and marketing services. Contact us!<\/em><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:list --><\/p>\n<ul><!-- wp:list-item --><\/p>\n<li>friends, fans, communities, subcultures and social media connections are the best funders<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>sometimes different channels are needed for reaching different audiences<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>it is easier to find funders if many people are involved in marketing the campaign&nbsp;<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>campaign success is best forecasted by counting together all of the social media contacts of everyone in the campaign team<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>use all channels where you can reach many contacts: email, online forums, Instagram, Facebook, Twitter, Snapchat, TikTok...&nbsp;&nbsp;<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>send press releases<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>communicate about your campaign every day<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>tell a story of what you are doing, do not just repeat the funding request&nbsp;<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>write thank you posts and spurt posts&nbsp;<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>send polite private support requests for your contacts via personal messaging and emails&nbsp;<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>ask help for spreading the message<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>you can also organize a funding event for your campaign<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>be social: this is not the time to be shy!<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>be authentic and present<\/li>\n<p><!-- \/wp:list-item --><\/ul>\n<p><!-- \/wp:list --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\"><b>6. Campaign publishing, during the campaign, and after the campaign<\/b><\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Publishing the campaign<br \/><\/b>When your campaign is ready, send it for a check (you find a link to this on the campaign page)&nbsp;<br \/>- you can add questions or information to us in connection to the check request&nbsp;<br \/>- it is good to give campaign check a view days<br \/>- if you are in a hurry, or if there is a momentum, we can get your campaign running even in the same day - contact us!&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>During the campaign<\/b><br \/>You can keep editing your campaign throughout its duration. You will get an immediate confirmation email of each funding.<br \/>- you can and should fine tune your campaign page during the campaign as you notice what works and what doesn't&nbsp;<br \/>- if you want to change the minimum sum, it is good to inform those who already funded<br \/>- you can add and hide rewards during the campaign<br \/>- you get an email confirmation of each new funder, including their name and email<br \/>- you get a full list of orders once a week<br \/>- if a big funder needs to get a bill, contact us!&nbsp;<br \/>- you should thank the funders already during the campaign by personal emails, as well as publicly (not including their full names, unless agreed with them)<br \/>- it is a good idea to ask those who already funded to help in spreading the message&nbsp;<br \/>- sometimes you can create new special rewards for those who already funded, and they will fund more<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>After the campaign<\/b><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>After the campaign ends, it is important to take care of the funders.&nbsp;<br \/>- if the campaign fails, money is refunded to the funders - they can see the refund in their credit card or bank statement; this usually takes only a few days, but when there is a mass refund, this can take even several weeks.&nbsp;&nbsp;<br \/>- if the campaign succeeds, the purchase\/donation is valid between campaign maker and the funder<br \/>- you will have a full order list<br \/>- remember to send a thank you email to the funders<br \/>- it is important to keep the funders updated on your project <br \/>- you are legally responsible for delivering the rewards&nbsp;<strong><br \/><\/strong><strong>- make sure that your funders are the first to get the products&nbsp;<br \/><\/strong><strong>- if there are delays or changes in the project, inform your funders about it immediately and transparently&nbsp;&nbsp;<br \/><\/strong><strong>- you will receive from Mesenaatti a receipt on the sum total, and Mesenaatti's provision<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\"><b>7.<\/b><strong>Required information and documents for transferring money<\/strong><\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>After a successful campaign, the money, minus Mesenaatti's commission, is transferred to a bank account of the campaign makers. This can be an organization's, or private persons, bank account.&nbsp;&nbsp;<br \/>- Mesenaatti crowdfunding campaign's transaction services are offered by Lemon Way.&nbsp;&nbsp;<br \/>- EU regulations of money transfers are tight. This is why we need quite a few pieces of information, as well as documents.<br \/>- send the information and documents via email (or, if you wish, by snail mail to Mesenaatti.me, Wallininkatu 10 , 00350 Helsinki) before you start your campaign.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Campaigns of private individuals<\/strong><strong>&nbsp;<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>- date of birth<br \/>- nationality<br \/>- birth country<br \/>- country of residence<br \/>- phone number<br \/>- email<br \/>- photo of a valid passport or ID (for passport, whole spread, for ID; both sides; drivers license is not sufficient)<br \/>- photo of another valid ID OR proof of address, such as a subscription based bill, such as electricity, rent or water bill, or civil registry extract&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Campaigns of Companies<br \/><\/strong>- personal information from one person representing the organization: name, date of birth, nationality, birth country, country of residence, phone number, email<br \/>- ID (ID both sides or a passport whole spread; not a drivers license)&nbsp;<br \/>- ID (ID both sides or a passport whole spread; not a drivers license) from each shareholder owning 25 % or more of the shares<br \/>- company registration extract taken during previous 3 months&nbsp;<br \/>- articles of association taken during previous 3 months&nbsp;<br \/>- signed document on shareholders ownings, unless included in the articles of association <br \/>- bank account of the company: IBAN<br \/>- proof of account; account statement or some other document, such as bank account contract, that proofs that the account belongs to the company whose information is given. In this document must show: account number, account holders name, bank logo.&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Campaigns of Associations<\/strong><br \/>- personal information from one person representing the organization: name, date of birth, nationality, birth country, country of residence, phone number, email<br \/>- identity card of the executive director, secretary or treasurer <br \/>- the minutes of the last meeting of the association, signed <br \/>- association register extract<br \/>- articles of association aka rules of the association, signed <br \/>- bank account of the association: IBAN <br \/>- proof of account; account statement or some other document, such as bank account contract, that proofs that the account belongs to the association whose information is given. In this document must show: account number, account holders name, bank logo.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>If the party is not resident in Finland, or in ETA or EFTA country, a double identification is needed. Contactme@mesenaatti.me<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!--:--><br \/>\n<!--:fi--><\/p>\n<p><!-- wp:list --><\/p>\n<ul><!-- wp:list-item --><\/p>\n<li><a href=\"\/info\"><strong>YHTEYSTIEDOT&nbsp;<\/strong><\/a><\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li><strong><a href=\"\/info\/mika-on-mesenaatti-me\/\">MIK\u00c4 ON MESENAATTI.ME<\/a><\/strong><\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li><strong>OHJEET JOUKKORAHOITUSKAMPANJAN TEKEMISEEN<\/strong><\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li><strong><a href=\"https:\/\/mesenaatti.me\/info\/ohjeet2\/miten-tavoitan-rahoittajani\/\">MAKSULLISET MARKKINOINTIPALVELUT<\/a><\/strong><\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li><strong><a href=\"https:\/\/mesenaatti.me\/info\/etiketti\/\">S\u00c4\u00c4NN\u00d6T JA K\u00c4YTT\u00d6EHDOT<\/a><\/strong><\/li>\n<p><!-- \/wp:list-item --><\/ul>\n<p><!-- \/wp:list --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Voit alkaa rakentaa omaa joukkorahoituskampanjaa kun rekister\u00f6idyt, kirjaudut sis\u00e4\u00e4n ja klikkaat oikeasta yl\u00e4nurkasta TEE OMA KAMPANJA. P\u00e4\u00e4set suoraan kertomaan taustatietosi ja rakentamaan kampanjasivuasi! Alla ohjeita! Kannattaa my\u00f6s katsoa mit\u00e4 kaikkia kampanjoita Mesenaatissa on ollut ja katsoa parhaista mallia.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Tarkemmat ohjeet<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\"><a href=\"#pienkerays\">1. Pienker\u00e4ys, rahanker\u00e4yslupa vai vastikkeellinen joukkorahoitus?<\/a><br \/><a href=\"#ennakkomyynti\">2. Ennakkomyyntikampanja<\/a><br \/><a href=\"#sponsorit\">3. Sponsorien hankkiminen<\/a><br \/><a href=\"#kampanjasivu\">4. Kampanjasivun tekeminen ja julkaisu<\/a><br \/><a href=\"#markkinointi\">5. Markkinointi<\/a><br \/><a href=\"#julkaisu\">6. Kampanjan julkaisu, kampanjan aikana ja kampanjan lopuksi<\/a><br \/><a href=\"#tiedot\">7. Tarvittavat tiedot ja dokumentit<\/a><\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\" id=\"pienkerays\">1. Pienker\u00e4ys, rahanker\u00e4yslupa vai vastikkeellinen rahoitushaku?<\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Joukkorahoitus voi olla vastikepohjainen eli erilaisten kannatustuotteiden myynti\u00e4, tai lahjoituspohjainen jolloin tarvitset pienker\u00e4ysnumeron tai rahanker\u00e4ysluvan. Nopeiten saat kampanjasi tulille kun teet joko vastikepohjaisen kampanjan tai pienker\u00e4yksen.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Vastikepohjainen kampanja<\/strong><br \/>\n- suurin osa Mesenaatin kampanjoista<br \/>\n- ei ole rahanker\u00e4ys, joten ei tarvita rahanker\u00e4yslupaa tai pienker\u00e4ysnumeroa<br \/>\n- et voi pyyt\u00e4\u00e4 lahjoituksia \u2013 voit pyyt\u00e4\u00e4 rahoittamaan tai tukemaan hanketta vastiketta vastaan<br \/>\n- vastikkeet ovat keskeisi\u00e4: eri hintaisten vastikkeiden tulee sis\u00e4lt\u00e4\u00e4 eri asioita ja hinnan tulee olla perusteltavissa vastikkeen arvolla<br \/>\n- vastike voi olla esimerkiksi taiteilijatapaaminen, koodi digiaineistoon, p\u00e4\u00e4sylippu, kutsu, tavara tai yrityksille sponsorin\u00e4kyvyys<br \/>\n- Mesenaatti tarkistaa kaikki kampanjat ja neuvoo tarvittaessa Suomen lain mukaisten vastikkeiden muotoilussa<br \/>\n- kampanjan tuotto on veronalaista tuloa ja se tulee ilmoittaa veroilmoituksella; kuluja voi v\u00e4hent\u00e4\u00e4, jos ne ovat verotuksessa v\u00e4hennyskelpoisia; Verohallinto neuvoo mielell\u00e4\u00e4n<br \/>\n- jos kampanjatuotosta maksetaan palkkaa tai ty\u00f6korvausta muille henkil\u00f6ille, siihen liittyv\u00e4t normaalit ennakonpid\u00e4tys- ja ty\u00f6nantajavelvoitteet<br \/>\n- jos vastikkeiden myynti ylitt\u00e4\u00e4 arvonlis\u00e4verovelvollisuuden rajan, toiminta kuuluu arvonlis\u00e4verotuksen piiriin<br \/>\n- kaikki voivat tehd\u00e4 kampanjoita ja rahoittaa niit\u00e4: yksityishenkil\u00f6, ty\u00f6ryhm\u00e4, yritys, yhdistys, kunta ja niin edelleen\n<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Pienker\u00e4ys<\/strong><br \/>\n- voi pyyt\u00e4\u00e4 lahjoituksia ilman rahanker\u00e4yslupaa<br \/>\n- sopii esimerkiksi taidehankkeisiin ja auttamiseen, mutta ei elinkeinotoiminnan rahoittamiseen<br \/>\n- enint\u00e4\u00e4n 10 000 euroa<br \/>\n- j\u00e4rjest\u00e4j\u00e4n\u00e4 v\u00e4hint\u00e4\u00e4n kolmen hengen ryhm\u00e4 yksityishenkil\u00f6it\u00e4 tai yhdistys<br \/>\n- yritykset eiv\u00e4t voi pyyt\u00e4\u00e4 lahjoituksia<br \/>\n- joukkorahoituskampanjassa on ilmoitettava pienker\u00e4ysnumero<br \/>\n- pienker\u00e4ysilmoitus tehd\u00e4\u00e4n ja pienker\u00e4ysnumero haetaan poliisihallitukselta<br \/>\n- lahjoituskampanjassa ei voi myyd\u00e4 vastikkeita<\/p>\n<p><a href=\"https:\/\/poliisi.fi\/usein-kysytyt-kysymykset-rahankerayksista-ja-rahankeraysluvista\">Usein kysyttyj\u00e4 kysymyksi\u00e4 rahanker\u00e4yksest\u00e4 ja rahanker\u00e4ysluvista (poliisi.fi)<\/a>\n<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Rahanker\u00e4yslupa<\/strong><br \/>\n- Suomessa rahanker\u00e4ysluvan voivat saada yhdistykset yleishy\u00f6dylliseen tarkoitukseen<br \/>\n- luvalla voi pyyt\u00e4\u00e4 lahjoituksia<br \/>\n- lupaprosessi vaatii aikaa ja vaivaa<br \/>\n- joukkorahoituskampanjassa on ilmoitettava rahanker\u00e4ysluvan numero\n<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Verotus<\/strong><br \/>\nKampanjan tuotto on veronalaista tuloa, ja se tulee ilmoittaa veroilmoituksella.<br \/>\nKampanjan tuotoista voi v\u00e4hent\u00e4\u00e4 verotuksessa v\u00e4hennyskelpoiset kulut, jotka liittyv\u00e4t vastikkeiden tuottamiseen tai kampanjan toteuttamiseen. Kaikki kulut eiv\u00e4t kuitenkaan ole v\u00e4hennyskelpoisia (esimerkiksi yksityistalouden menot eiv\u00e4t ole).<br \/>\nJos kampanjan j\u00e4rjest\u00e4j\u00e4 maksaa kampanjatuotosta palkkaa tai ty\u00f6korvausta muille henkil\u00f6ille, t\u00e4h\u00e4n liittyv\u00e4t normaalit ty\u00f6nantaja- ja ennakonpid\u00e4tysvelvoitteet.<br \/>\nKoska kampanjat, rahoituksen kohteet ja j\u00e4rjest\u00e4jien oikeudellinen muoto vaihtelevat, Mesenaatti ei voi antaa yksityiskohtaista veroneuvontaa. Verohallinto neuvoo mielell\u00e4\u00e4n, ja sielt\u00e4 saat tarkimmat ohjeet omaan tilanteeseesi.<br \/>\nLis\u00e4ksi huomioithan, ett\u00e4 jos vastikepohjaisen myynnin m\u00e4\u00e4r\u00e4 ylitt\u00e4\u00e4 arvonlis\u00e4verovelvollisuuden rajan, toiminta kuuluu arvonlis\u00e4verotuksen piiriin.\n<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\" id=\"ennakkomyynti\">2. Ennakkomyyntikampanja<\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Joukkorahoitusalustaa voi k\u00e4ytt\u00e4\u00e4 uuden tuotteen ennakkomyyntiin. Usein tarkoituksena on ker\u00e4t\u00e4 tuotantoon riskit\u00f6nt\u00e4 rahoitusta, tai hy\u00f6dynt\u00e4\u00e4 joukkorahoitusta markkinointina ja asiakkaiden sitouttamisena. Presale-kampanjoissa my\u00f6s rahoittajat hy\u00f6tyv\u00e4t. He saavat tuotteen halvemmalla tai ennen muita, tai he saavat jotain extraa tuotteen lis\u00e4ksi.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\" id=\"sponsorit\">3. Sponsorien hankkiminen<\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Joukkorahoitusalustalla voi ker\u00e4t\u00e4 yksityisten ihmisten rahoituksen lis\u00e4ksi my\u00f6s isompia summia yrityssponsoreilta. Heille voi rakentaa kampanjaan omat vastikkeensa. Tyypillisesti yrityksille tarjotaan erilaisia logon\u00e4kyvyyspaikkoja ja r\u00e4\u00e4t\u00e4l\u00f6ityj\u00e4 yksityistilaisuuksia. Yksi sponsoriyhteisty\u00f6n tapa on se, ett\u00e4 sponsori lahjoittaa kampanjantekij\u00e4lle tuotteita, joita kampanjantekij\u00e4 voi myyd\u00e4 kampanjassaan. T\u00e4ll\u00e4 tavalla yritys saa tuotteensa esille br\u00e4ndilleen sopivassa yhteydess\u00e4.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\" id=\"kampanjasivu\">4. Kampanjasivun tekeminen ja julkaisu<\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Mesenaatissa joukkorahoituskampanjasivu tehd\u00e4\u00e4n itse suoraan alustalle. Voit k\u00e4ytt\u00e4\u00e4 teksti\u00e4, kuvia, videota ja linkkej\u00e4. Voit muokata ja esikatsella niin kauan kuin haluat. Kampanjasivussa t\u00e4rkeint\u00e4 on puhutella niit\u00e4, joiden arvelet olevan kiinnostuneita rahoittamaan projektiasi.<br \/>- sivun voi tehd\u00e4 jopa tunnissa, mutta moni k\u00e4ytt\u00e4\u00e4 siihen parikin viikkoa<br \/>- ajattele kaikessa potentiaalisia rahoittajia: mit\u00e4 eri rahoittajaryhmi\u00e4 sinulla voisi olla? Suuntaa kaikki tekstit ja kuvat heille!<br \/>- muista my\u00f6s yritysponsorit<br \/>- vakuuta ja innosta<br \/>- persoonallinen ja aidon tuntuinen toimii yleens\u00e4 parhaiten<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Rekister\u00f6ityminen<\/strong><br \/>Voit aloittaa kampanjan tekemisen kun olet rekister\u00f6itynyt ja kirjautunut sis\u00e4\u00e4n. Klikkaa Tee oma kampanja.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Alkulomake<\/strong><br \/>Ennen kampanjasivun tekemist\u00e4 pyyd\u00e4mme muutaman perustiedon.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Kampanjasivu<\/strong><br \/>- voit muokata, tallentaa ja esikatsella kunnes sivu on valmis<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Otsikko<\/strong><b><br \/><\/b>On monenlaisia hyvi\u00e4 joukkorahoituskampanjan otsikoita.<br \/>- hauska otsikko<br \/>- mielenkiintoinen otsikko<br \/>- pys\u00e4hdytt\u00e4v\u00e4 otsikko<br \/>- otsikko jossa tiivistet\u00e4\u00e4n kampanjan idea<br \/>- otsikko jossa pyydet\u00e4\u00e4n tukea<br \/><b><br \/><\/b><strong>Kannen ja projektikortin kuva ja\/tai video<\/strong><br \/>Joukkorahoituskampanjasivun otsikon alla on joko video tai kuva.<br \/>- lataa video Youtubeen tai Vimeoon, ja kopioi osoite kuvapaikan alla olevaan kentt\u00e4\u00e4n (pidempi versio suoraan selaimen osoitekent\u00e4st\u00e4) <br \/>- lis\u00e4\u00e4 kuva klikkaamalla kansikuvaa ja lataamalla tietokoneelta, tai raahaamalla hiirell\u00e4 tietokoneelta. <br \/>- HUOM! Jos sinulla on kannessa video, lataa silti kuva: sama kuva toimii Mesenaatin sivuilla projektin esittelykortin kuvana.<b><br \/><\/b><b><br \/><\/b><strong>Ingressi<\/strong><br \/><strong>- kerro lyhyesti ja vetoavasti, mist\u00e4 kampanjassa on kyse<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>P\u00e4iv\u00e4m\u00e4\u00e4r\u00e4t<\/strong><br \/>- kampanjan alku- ja loppup\u00e4iv\u00e4t<br \/><b><br \/><\/b><b>Tavoitesummat<br \/><\/b>Jos minimisumma saavutetaan, kampanja onnistuu ja saat kertyneen rahoituksen.<br \/>- HUOM! Alin minimi on 500 euroa. <b><br \/><\/b><b><br \/><\/b><strong>Infokortti<\/strong><br \/>Kampanjantekij\u00e4n tiedot lyhyesti, oli kyse sitten yksityishenkil\u00f6st\u00e4, ty\u00f6ryhm\u00e4st\u00e4, yrityksest\u00e4 tai projektista.<br \/>- Muista laittaa my\u00f6s kuva!<br \/><b><br \/><\/b><strong>Leip\u00e4teksti<\/strong><br \/>T\u00e4m\u00e4 on paikka kampanjasi p\u00e4\u00e4tekstille. Kannattaa kertoa projektin taustoista, ja siit\u00e4, miksi projekti on niin mahtava ja miksi sille haetaan joukkorahoitusta.<br \/>- voit k\u00e4ytt\u00e4\u00e4 teksti\u00e4, voit muotoilla teksti\u00e4 ja lis\u00e4t\u00e4 otsikoita, lis\u00e4t\u00e4 kuvia, videota ja linkkej\u00e4<br \/>- tekstimuotoilu tapahtuu leip\u00e4tekstiosion yl\u00e4laidasta<br \/>- kerro t\u00e4rkeimm\u00e4t asiat ensin, ja lis\u00e4tiedot loppuun<br \/>- on hyv\u00e4 esitell\u00e4 my\u00f6s kampanjan\/projektin tekij\u00e4t<br \/>- voit esitell\u00e4 t\u00e4ss\u00e4 osiossa my\u00f6s vastikkeita laajemmin kuin mit\u00e4 vastikepalkkiin mahtuu<br \/>- kerro miten kampanjaasi voi osallistua, muista my\u00f6s pyyt\u00e4\u00e4 apua tiedon levitt\u00e4miseen&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Vastikkeet<br \/><\/strong>Mieti keit\u00e4 mahdolliset rahoittajasi ovat ja millaisilla summilla he voisivat rahoittaa.<br \/>- Rahoittaminen tapahtuu kuten verkkokaupassa: summat ja vastikkeiden kuvaukset ovat valmiina, rahoittajat t\u00e4ytt\u00e4v\u00e4t tilauslomakkeen ja maksavat. <br \/>- tilauslomakkeessa kysyt\u00e4\u00e4n rahoittajien nimi, osoite ja s\u00e4hk\u00f6posti. Jos haluat muita tietoja, lis\u00e4\u00e4 kysymys\/kset lomakkeeseen vastiketta tehdess\u00e4si. <br \/>- jos pyyd\u00e4t lahjoituksia, tarvitse rahanker\u00e4ysluvan tai pienker\u00e4ysnumeron, ja silloin et voi tarjota mit\u00e4\u00e4n varsinaisia vastikkeita. Vastikkeiksi riitt\u00e4v\u00e4t rahasummat. Voit my\u00f6s kertoa mit\u00e4 rahoilla saa, tai kiitt\u00e4\u00e4 persoonallisilla tavoilla. <br \/>- jos pyyd\u00e4t rahoittamaan, vastikkeiden on oltava aitoja sis\u00e4lt\u00f6j\u00e4, eiv\u00e4tk\u00e4 ne saa n\u00e4ytt\u00e4\u00e4 silt\u00e4 ett\u00e4 todellisuudessa pyyd\u00e4t lahjoituksia. <br \/>- Lue lains\u00e4\u00e4d\u00e4nn\u00f6st\u00e4 lis\u00e4\u00e4 (linkki meid\u00e4n ohjeisiin). &nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>- HUOM! Vastikkeiden pit\u00e4\u00e4 olla v\u00e4hint\u00e4\u00e4n 10 euroa!<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Kampanjasi l\u00f6ydett\u00e4vyys ja hakukoneopimointi<br \/><\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:list {\"ordered\":true} --><\/p>\n<ol><!-- wp:list-item --><\/p>\n<li>Varmista aina ett\u00e4 kampanjan nimess\u00e4 on t\u00e4rkein hakusana jolla rahoittajat sit\u00e4 todenn\u00e4k\u00f6isemmin etsisiv\u00e4t. Samalla t\u00e4m\u00e4 hakusana tulee kampanjasi nettiosoitteeseen, mik\u00e4 my\u00f6s edist\u00e4\u00e4 l\u00f6ydett\u00e4vyytt\u00e4.<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>K\u00e4yt\u00e4 leip\u00e4tekstiss\u00e4 alaotsikolle niit\u00e4 otsikkokirjasimia, jotka l\u00f6yd\u00e4t editorista osion yl\u00e4laidasta, pudotusvalikosta (ne ovat esim. nimel\u00e4 H2, H3). Maala teksi josta otsikko tulee, ja klikkaa H2, H3 tms.<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>K\u00e4yt\u00e4 my\u00f6s n\u00e4iss\u00e4 alaotsikoissa olennaisia hakusanoja joilla kampanjaa voitaisiin hakea.<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>Laita kampanjasivulta linkkej\u00e4 muualle, ja jos sinulla on muita sivuja, niilt\u00e4 kampanjaan. My\u00f6s linkit laitetaan maalaamalla teksti joka tulee linkiksi, ja klikkaamalla linkinkuvaa editorista yl\u00e4laidasta, ja laittamalla linkki paikalleen.<\/li>\n<p><!-- \/wp:list-item --><\/ol>\n<p><!-- \/wp:list --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\" id=\"markkinointi\">5. Markkinointi<\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Joukkorahoituskampanjan onnistumisessa t\u00e4rkeint\u00e4 on markkinointi. Rahoitus l\u00e4htee kampanjantekij\u00f6iden omista verkostoista. Tarvitaan n\u00e4kemys ihmisryhmist\u00e4 ja\/tai yrityksist\u00e4 jotka saattavat innostua rahoittamaan kampanjaasi.<br \/><em>Mesenaatilta voit ostaa tavanomaista kampanjatukea laajempia markkinointipalveluja, joista voit lukea <a href=\"https:\/\/mesenaatti.me\/info\/ohjeet2\/miten-tavoitan-rahoittajani\/\">t\u00e4\u00e4lt\u00e4<\/a>.<\/em><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:list --><\/p>\n<ul><!-- wp:list-item --><\/p>\n<li>kaverit, fanit, yhteis\u00f6t, alakulttuurit ja sometuttavat ovat parhaita rahoittajia<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>tarvitaan kanavat eri kohderyhmien tavoittamiseen<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>on parempi jos kampanjassa on mukana paljon ihmisi\u00e4<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>kampanjatiimin yhteenlasketut sosiaalisen median kontaktit ennustavat kampanjan onnistumista<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>k\u00e4yt\u00e4 kaikkia kanavia joissa kontakteja on paljon: s\u00e4hk\u00f6posti, foorumit, Instagarm, Facebook, Twitter, Snapchat\u2026&nbsp;<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>tiedota pressi\u00e4<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>viesti joka p\u00e4iv\u00e4&nbsp;<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>kerro tarinaa siit\u00e4 mit\u00e4 olet tekem\u00e4ss\u00e4, \u00e4l\u00e4 pelk\u00e4st\u00e4\u00e4n toista rahoituspyynt\u00f6\u00e4<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>kirit\u00e4 ja kiit\u00e4<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>l\u00e4het\u00e4 kohteliaita henkil\u00f6kohtaisia rahoituspyynt\u00f6j\u00e4 tuttavillesi<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>pyyd\u00e4 apua my\u00f6s viestin levitt\u00e4miseen<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>voit my\u00f6s j\u00e4rjest\u00e4\u00e4 rahoitustilaisuuden jossa esittelet kampanjasi<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>ole rohkea: nyt ei ole aika olla ujo!<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>ole persoonallinen ja aito<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>maksettua somemainontaa usein tarvitaan<\/li>\n<p><!-- \/wp:list-item --><\/ul>\n<p><!-- \/wp:list --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\" id=\"julkaisu\">6. Kampanjan julkaisu, kampanjan aikana ja kampanjan lopuksi<\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Kampanjan julkaisu <br \/><\/b>Kun kampanjasi on valmis, l\u00e4het\u00e4 se tarkistettavaksi (l\u00f6yd\u00e4t linkin kampanjasivulta)<br \/>- Tarkistuspyynn\u00f6n yhteydess\u00e4 voit kysy\u00e4 meilt\u00e4 viel\u00e4 lis\u00e4kysymyksi\u00e4 tai kertoa lis\u00e4tietoja <br \/>- kampanjan tarkistukseen on hyv\u00e4 varata muutama p\u00e4iv\u00e4 <br \/>- jos kampanjalla on kiire, saamme sen auki jopa samana p\u00e4iv\u00e4n\u00e4 - ota meihin yhteytt\u00e4!<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Kampanjan aikana<\/b><br \/>Kampanjasivua voi muuttaa kampanjan aikana. Saat my\u00f6s heti tiedot rahoittajista. <br \/>- kampanjasivua voi ja kannattaa viritt\u00e4\u00e4 paremmaksi sen &nbsp; mukaan mik\u00e4 osoittautuu toimivaksi<br \/>- kampanjan minimisumman muutoksesta on hyv\u00e4 tiedottaa jo rahoittaneita <br \/>- vastikkeita voi lis\u00e4t\u00e4 ja piilottaa kampanjan aikana - Mesenaatti tarkistaa uudet vastikkeet, saamme muutoksista tiedon automaattisesti <br \/>- saat jokaisesta rahoituksesta vahvistus-s\u00e4hk\u00f6postin ja rahoittajan nimen ja s\u00e4hk\u00f6postin <br \/>- saat kerran viikossa t\u00e4yden tilauslistan rahoittajista <br \/>- jos joku isompi rahoittaja haluaa maksaa laskulla, ota meihin yhteytt\u00e4 &nbsp;<br \/>- rahoittajia kannattaa kiitt\u00e4\u00e4 jo kampanjan aikana <br \/>- rahoittaneita kannattaa my\u00f6s pyyt\u00e4\u00e4 auttamaan kampanjan markkinoinnissa <br \/>- rahoittaneita voi houkutella ostamaan lis\u00e4\u00e4 kivoja vastikkeita<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Kampanjan loputtua<\/b><br \/>Kun kampanja loppuu, t\u00e4rkeint\u00e4 on huolehtia rahoittajista. <br \/>- jos kampanja ep\u00e4onnistuu, kaupat rahoittajien kanssa raukeavat ja palautamme rahat - rahanpalautuksen n\u00e4kee joko pankkitilin tai luottokortin tapahtumalistauksesta, t\u00e4ss\u00e4 menee muutamasta p\u00e4iv\u00e4st\u00e4 jopa useampaan viikkoon <br \/>- jos kampanja onnistuu, kaupat astuvat voimaan <br \/>- saat kampanjan lopuksi listauksen tilauksista <br \/>- kiit\u00e4 rahoittajia <br \/>- on t\u00e4rke\u00e4\u00e4 pit\u00e4\u00e4 rahoittajat ajan tasalla projektin edistymisest\u00e4 <br \/>- olet juridisesti vastuussa vastikkeiden toimittamisessa<br \/>- jos projektistasi syntyy tuotteita jotka tulevat myyntiin my\u00f6s kauppoihin, huolehdi siit\u00e4 ett\u00e4 rahoittajasi saavat omat tuotteensa ennen muita!<br \/>- jos projekti ja\/tai vastikkeet viiv\u00e4styv\u00e4t, kerro siit\u00e4 aina rahoittajille<br \/>- saat Mesenaatilta rahojen siirron yhteydess\u00e4 kuitin rahoituksen kokonaissummasta ja Mesenaatin provisiosta<strong>&nbsp;<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\" id=\"tiedot\">7. Tarvittavat tiedot ja dokumentit<\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Onnistuneen kampanjan j\u00e4lkeen rahoitus, v\u00e4hennettyn\u00e4 Mesenaatin provisiolla, siirtyy rahoituksenhakijan nime\u00e4m\u00e4lle pankkitilille. Rahat voidaan tilitt\u00e4\u00e4 niin yksityishenkil\u00f6n kuin organisaation tilille.<br \/>- Mesenaatin maksupalvelut tarjoaa Lemon Way <br \/>- EU-s\u00e4\u00e4nn\u00f6kset rahaliikenteeseen ovat nykyisin tiukat. T\u00e4m\u00e4n vuoksi rahojen siirtoa varten tarvitaan tietoja ja tositteita. &nbsp; <br \/>- toimita tiedot ja dokumentit s\u00e4hk\u00f6postitse osoitteeseen tunnistus@mesenaatti.me kun olet ylitt\u00e4nyt kampanjasi minimitavoitteen. <br \/>- voit toimittaa tiedot my\u00f6s muulla valitsemallasi tavalla. Jos haluat k\u00e4ytt\u00e4\u00e4 paperipostia, toimitusosoite on Mesenaatti.me Wallininkatu 10, 00530 Helsinki<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Henkil\u00f6iden nimiss\u00e4 olevat kampanjatilit<br \/><\/strong>- nimi<br \/>- s\u00e4hk\u00f6postiosoite<br \/>- osoite<br \/>- syntym\u00e4aika <br \/>- kansallisuus <br \/>- synnyinmaa <br \/>- asuinmaa <br \/>- puhelinnumero <br \/>- tilinumero, IBAN<br \/>DOKUMENTIT:<br \/><strong>1)<\/strong> Tiliotteen esimm\u00e4inen sivu. Dokumentissa pit\u00e4\u00e4 n\u00e4ky\u00e4 tilinumero, tilinhaltijan nimi ja pankin logo.<br \/><strong>2)<\/strong> Kuva voimassa olevasta henkil\u00f6llisyystodistuksesta (passista koko aukeama jossa henkil\u00f6tiedot tai molempien puolten kuvat kuvallisesta henkil\u00f6llisyystodistuksesta; ei ajokortti)<br \/><strong>3.1)<\/strong> Kuva toisesta voimassa olevasta henkil\u00f6llisyystodistuksesta (kuvallinen henkil\u00f6llisyystodistus tai passi) <br \/><strong>3.2)<\/strong> TAI \"asuinpaikkatodistus\", joka voi olla kuva 3 kk sis\u00e4ll\u00e4 kotiosoitteeseen tulleesta sopimuspohjaisesta laskusta kuten s\u00e4hk\u00f6lasku, vuokralasku, vesilasku tai puhelinlasku, tai v\u00e4est\u00f6rekisteriote<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Yritysten nimiss\u00e4 olevat kampanjatilit&nbsp;<br \/><\/strong>- henkil\u00f6tiedot yhdelt\u00e4 yrityksen edustajalta: nimi, syntym\u00e4aika, kansallisuus, synnyinmaa, asuinmaa, puhelinnumero<br \/>- pankkitili, joka on saman yrityksen nimiss\u00e4: IBAN, BIC, pankin nimi <\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>DOKUMENTIT:<br \/><strong>1.1)<\/strong> Henkil\u00f6llisyystodistus t\u00e4lt\u00e4 samalta henkil\u00f6lt\u00e4 (passista koko aukeama jossa henkil\u00f6tiedot tai molempien puolten kuvat kuvallisesta henkil\u00f6llisyystodistuksesta; ei ajokortti)<br \/><strong>1.2)<\/strong> Henkil\u00f6llisyystodistus jokaiselta osakkeenomistajalta jolla on v\u00e4hint\u00e4\u00e4n 25 % omistajuus yrityksest\u00e4 <br \/><strong>2<\/strong>) 3 kk sis\u00e4ll\u00e4 otettu <a href=\"https:\/\/virre.prh.fi\/novus\/home?execution=e5s1\" target=\"_blank\" rel=\"noopener\">kaupparekisteriote<\/a><br \/><strong>3)<\/strong> 3 kk sis\u00e4ll\u00e4 otettu yhti\u00f6j\u00e4rjestys p\u00e4iv\u00e4yksell\u00e4 ja allekirjoitettuna (ei koske toiminime\u00e4) <br \/><strong>4)<\/strong> <a href=\"https:\/\/www.prh.fi\/fi\/kaupparekisteri\/tietopalvelut\/edunsaajaote.html\">Edunsaajaote<\/a> elleiv\u00e4t omistusosuudet eriteltyin\u00e4 sis\u00e4lly yhti\u00f6j\u00e4rjestykseen, p\u00e4iv\u00e4yksell\u00e4 ja allekirjoitettuna&nbsp;<br \/><strong>5)<\/strong> Yrityksen tiliote tai muu todiste tilin haltijuudesta. Dokumentissa pit\u00e4\u00e4 n\u00e4ky\u00e4 tilinumero, tilinhaltijan nimi ja pankin logo.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Yhdistysten nimiss\u00e4 olevat kampanjatilit&nbsp;<\/strong><br \/>- samat henkil\u00f6tiedot yhdistyksen edustajalta kuin edellisiss\u00e4 kohdissa (nimi, syntym\u00e4aika, kansallisuus, synnyinmaa, asuinmaa, puhelinnumero)<br \/>- pankkitili, joka on saman yhdistyksen nimiss\u00e4: IBAN, BIC, pankin nimi <\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>DOKUMENTIT<br \/><strong>1)<\/strong> Toiminnanjohtajan, sihteerin tai rahastonhoitajan henkil\u00f6llisyystodistus (passista koko aukeama jossa henkil\u00f6tiedot tai molempien puolten kuvat kuvallisesta henkil\u00f6llisyystodistuksesta; ei ajokortti)<br \/><strong>2)<\/strong> viimeisimm\u00e4n yhdistyksen kokouksen p\u00f6yt\u00e4kirja allekirjoitettuna <br \/><strong>3)<\/strong> <a rel=\"noopener\" href=\"https:\/\/yhdistysrekisteri.prh.fi\/\" target=\"_blank\">yhdistysrekisteriote<\/a> <br \/><strong>4)<\/strong> Yhdistyksen s\u00e4\u00e4nn\u00f6t allekirjoitettuna<br \/><strong>5)<\/strong> Yhdistyksen tilin tiliote tai muu todistus siit\u00e4 ett\u00e4 IBAN kuuluu kyseiselle yhdistykselle. Dokumentissa pit\u00e4\u00e4 n\u00e4ky\u00e4 tilinumero, tilinhaltijan nimi ja pankin logo.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>S\u00e4\u00e4ti\u00f6iden nimiss\u00e4 olevat kampanjatilit&nbsp;<br \/><\/strong>- samat henkil\u00f6tietovaatimukset kuin edellisiss\u00e4kin kohdissa (nimi, syntym\u00e4aika, kansallisuus, synnyinmaa, asuinmaa, puhelinnumero)<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>DOKUMENTIT<br \/><strong>1)<\/strong> Yhdyshenkil\u00f6n henkil\u00f6llisyystodistus (passista koko aukeama jossa henkil\u00f6tiedot tai molempien puolten kuvat kuvallisesta henkil\u00f6llisyystodistuksesta; ei ajokortti)<br \/><strong>2)<\/strong> S\u00e4\u00e4ti\u00f6n s\u00e4\u00e4nn\u00f6t p\u00e4iv\u00e4yksell\u00e4 ja allekirjoitettuna <br \/><strong>3)<\/strong> <a href=\"https:\/\/virre.prh.fi\/novus\/home?execution=e6s1\">S\u00e4\u00e4ti\u00f6rekisteriote<\/a> <br \/><strong>4)<\/strong> valtakirja siit\u00e4 ett\u00e4 yll\u00e4 oleva henkil\u00f6 on valtuutettu avaamaan kampanjan ja hoitamaan s\u00e4\u00e4ti\u00f6n pankkitilili\u00e4.<br \/><strong>5)<\/strong> S\u00e4\u00e4ti\u00f6n tiliote tai muu todiste tilin haltijuudesta. Dokumentissa pit\u00e4\u00e4 n\u00e4ky\u00e4 tilinumero, tilinhaltijan nimi ja pankin logo.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Jos taho jonka nimiin tili avataan ei ole kirjoilla Suomessa, Eta-, tai Efta-maassa, tarvitaan nk. tuplatunnistus. Ota silloin yhteytt\u00e4 me@mesenaatti.me<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!--:--><\/p>\n","en":"<p><\/p>\n<p><!-- wp:heading {\"level\":4,\"align\":\"left\"} --><\/p>\n<h4 class=\"wp-block-heading\"><a href=\"\/info\">CONTACT&nbsp;<\/a><br \/><a href=\"https:\/\/mesenaatti.me\/en\/info\/mika-on-mesenaatti-me\/\">WHAT IS MESENAATTI.ME<\/a><br \/>HOW TO DO A CROWDFUNDING CAMPAIGN<br \/><a href=\"https:\/\/mesenaatti.me\/info\/etiketti\/\">RULES, TERMS OF USE, GDPR<\/a><\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>You can start building your own crodfunding campaign just by a) registering, b) clicking Start a campaign, in the upper right corner of Mesenaatti.me. First you will be asked to fill in some information, and next you are already on your campaign page! Underneath you can find more instructions. We also highly recommend you to browse through earlier campaigns, and learn from the best!&nbsp;&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Instructions<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\"><strong>1. Asking for donations, or a \"reward based\" campaign?&nbsp;<\/strong><br \/><strong>2. Presale campaign<\/strong><br \/><strong>3. Finding sponsors<br \/>4. Creating campaign page<\/strong><br \/><strong>5. Marketing<\/strong><br \/><strong>6. Publishing campaign, during the campaign, and after the campaign<\/strong><br \/><strong>7. Required information and documents for transferring money<\/strong><\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\"><b>1. Asking for donations, or a \"reward based\" campaign?<\/b><\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Crowdfunding can be reward based, meaning selling various support products, or it can be donation based, in which case you need either a \"small-scale money collection permit\" or a fundraising permit. The quickest way to get going is to make either a reward based campaign, or register for a small-scale money collection permit.<i><br \/><\/i><br \/><strong>Reward based campaign<\/strong><br \/>- most Mesenaatti campaigns<br \/>- no permits needed<br \/>- you must not ask for donations - you need to ask for support (by purchasing) or funding&nbsp;<br \/>- rewards are important: rewards of different prices must be somehow worth the money you are asking for them. It cannot look like you are actually asking people to donate.&nbsp;<br \/>- reward can be many things: artist meeting, a code to a digital content, ticket to an event, a physical good, or for brands and companies, a sponsorship visibility package.&nbsp;<br \/>- Mesenaatti will check all the campaigns, and if needed, advices on how to create rewards that are in accordance with the Finnish law<br \/>- taxable income (in general, sales over 20 000 euros per year are subject to VAT; also, if salaries are paid with the campaign income, income taxes need to be paid; if all the income is used to pay expenses, then there will be no taxable income). Finnish Tax office will help you with all the questions about taxes!<br \/>- in Mesenaatti, anyone and all kind of parties can create and fund campaigns: private people, working groups, companies, associations, municipalities etc.&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Small-Scale Money Collection<\/b><br \/>- possibility to ask for donations without a fundraising permit<br \/>- suitable for art projects, helping people in need etc. but not for business or generating income<br \/>- max 10 000 euros<br \/>- needs at least 3 private people, or an association to register<br \/>- companies are not allowed to ask for donations<br \/>- You can't sell rewards on a donations campaign<br \/>- in Mesenaatti campaign, one needs to state the small-scale money collection number given by the police&nbsp;<br \/>- <a href=\"https:\/\/poliisi.fi\/en\/small-scale-money-collections\">register for a small money collection number at the police board<\/a><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Fundraising permit&nbsp;<br \/><\/b>- In Finland only available to associations&nbsp;<br \/>- allows to ask for donations&nbsp;<br \/>- permit process takes several months&nbsp;<br \/>- the fundraising permit's number is stated in the crowdfunding campaign&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\"><b>2. Pre-Sales Campaign<\/b><\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Crowdfunding platform can be used for a pre-sale campaign of a new product. Often the purpose is to find risk-free and efficient funding for the production, or leverage crowdfunding as a way of marketing a new product and engaging customers. Also the funders win in pre-sale campaigns: the will get the product cheaper or before others; or they get something extra that will not be available later.&nbsp;&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>3. Finding Sponsors<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Along with finding a crowd of private individuals to fund the campaign, it is always a good idea to offer something for bigger funders, too. On the campaign page can be sponsor rewards, typically visibility\/logo packages and\/or private company events. One special way of cooperating with brands is to have the sponsor donate interesting rewards for the campaign, for the campaign maker to sell. This way the sponsor gets visibility for their products within the campaign itself.&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\"><b>4. Creating and Publishing a Campaign Page<\/b><\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>In Mesenaatti, you can create the campaign page yourself. Just register, and press Create new campaign. After filling in some information you are taken straight to your campaign page. Start building it! You can add text, links and images, and embed videos and other embeddable items from elsewhere in the internet. You can save and preview as long as you need. The most important audience are the potential funders: speak straight to them on your campaign page.&nbsp;<br \/>- it is possible to create a campaign page in even one hour, but some like to use several days<br \/>- think of your potential funder groups in everything on your page: what kind of people might want to fund the campaign? What kind of text, images\/videos they would appreciate?&nbsp;<br \/>- remember potential company sponsors!<br \/>-&nbsp; show trustworthiness, move and inspire!&nbsp;<br \/>- authentic way of presenting your project will usually work the best rather than a very ad-like approach<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Registering<\/b><b><br \/><\/b>You can start creating your campaign after you have registered and signed in. Click Create a new campaign.&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Information form<\/b><b><br \/><\/b>Before getting into your campaign page we will ask some basic information.&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Campaign page<\/b><br \/>- you can edit, save and preview as long as you like<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Heading<\/b><b><br \/><\/b>There are many kinds of good headings for a crowdfunding campaign.<br \/>- funny heading<br \/>- interesting heading<br \/>- touching heading<br \/>- heading that sums up the campaign idea&nbsp;<br \/>- heading that asks for support<br \/><b><br \/><\/b><b>Head image and project card image and\/or video<\/b><b><br \/><\/b>There is either an image or a video underneath the heading, on your campaign page<br \/>- if you are using a video, upload it to YouTube or Vimeo, and copy the URL from the browser to you campaign page&nbsp;<br \/>- ALSO add an image by clicking the image space and uploading from your computer, or drag it from your computer&nbsp;<br \/>- even if you are using a video here, also upload an image: the same image works in Mesenaatti listing pages as the image of your campaign preview card&nbsp;<b><br \/><\/b><b><br \/><\/b><b>Lead<\/b><b><br \/><\/b><b>- <\/b>short and inspiring description on what this campaign is about<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Dates<\/b><br \/>- campaigns start and end dates<b><br \/><\/b><b><br \/><\/b><b>Goal Sums<\/b><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>If the minimum is reached, your campaign is successful and your money will be transferred to your bank account, after the campaign ends.&nbsp;<br \/>- ATTN! The lowest minimum for a Mesenaatti campaign is&nbsp; 1000 euros. <b><br \/><\/b><b><br \/><\/b><b>Info Card<\/b><b><br \/><\/b>The campaign makers info in a brief form. Whether a private individual, working group, project or a company.<br \/>- Remember to include an image (a photo, logo or such)!<br \/><b><br \/><\/b><b>Body Text<\/b><b><br \/><\/b>This is where you present your project and campaign at more length. It is good to tell something about the background of the campaign and its makers, why the project is so great, and why crowdfunding campaign is made.&nbsp;<br \/>- use text, add heading fonts, add images and links, and if you like, embed videos or audio&nbsp;<br \/>- text editor is in the top edge of the body text area; use paint to highlight which part of the text you are editing<br \/>- start with the most important things to tell, and place additional information towards the end of the text<br \/>- it is good to introduce the people and\/or organizations behind the campaign<br \/>- sometimes, as in pre-sale campaigns or art campaigns, rewards are very important; you can take space in the body text for introducing your rewards at more length than is possible in the reward section of the campaign<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Rewards<br \/><\/strong>Think of the potential funder groups, and determine the sums they might be able to use&nbsp;<br \/>- funding works pretty much like in an online shop: sums and what the funder gets are fixed, and funders fill in an order form, and pay&nbsp;<br \/>- in the order form, funders are requested to state their name, address and email. If you need additional info, such as their shirt size or phone number, you can add questions when creating and editing your rewards. Remember to save the questions!&nbsp;<br \/>- if you are asking for donations, you cannot offer actual rewards. You only need to give the sums. In the reward description field, you can, if you like, thank the donors, or tell them what can be done with the sum that they donate.<br \/>- if you are not doing a donation based campaign, rewards must be real content\/goods, and it must not look like you are actually asking for donations.&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>How to make sure you campaign will be found in search engines?<br \/><\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:list {\"ordered\":true} --><\/p>\n<ol><!-- wp:list-item --><\/p>\n<li>Make sure that the most important key words, such as your brands name, is included in the campaign heading.&nbsp;<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>Use heading fonts (H1, H2 etc) in the editor for your headings in the body text.&nbsp;<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>Use important keywords also in these headings.&nbsp;<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>If you have other websites, include links to them from your campaign page, and vice versa. Use the link feature in the campaign editor.<\/li>\n<p><!-- \/wp:list-item --><\/ol>\n<p><!-- \/wp:list --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\">5. Marketing<\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>The single most important factor in a successful crowdfunding campaign is marketing. Funding is based on the campaign makers networks. There needs to be a knowledge of and access to a specific crowd of people who are potential funders; and these people need to be reached, and encouraged to participate.&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><em>You can buy Mesenaatti extra campaign design and marketing services. Contact us!<\/em><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:list --><\/p>\n<ul><!-- wp:list-item --><\/p>\n<li>friends, fans, communities, subcultures and social media connections are the best funders<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>sometimes different channels are needed for reaching different audiences<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>it is easier to find funders if many people are involved in marketing the campaign&nbsp;<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>campaign success is best forecasted by counting together all of the social media contacts of everyone in the campaign team<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>use all channels where you can reach many contacts: email, online forums, Instagram, Facebook, Twitter, Snapchat, TikTok...&nbsp;&nbsp;<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>send press releases<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>communicate about your campaign every day<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>tell a story of what you are doing, do not just repeat the funding request&nbsp;<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>write thank you posts and spurt posts&nbsp;<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>send polite private support requests for your contacts via personal messaging and emails&nbsp;<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>ask help for spreading the message<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>you can also organize a funding event for your campaign<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>be social: this is not the time to be shy!<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>be authentic and present<\/li>\n<p><!-- \/wp:list-item --><\/ul>\n<p><!-- \/wp:list --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\"><b>6. Campaign publishing, during the campaign, and after the campaign<\/b><\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Publishing the campaign<br \/><\/b>When your campaign is ready, send it for a check (you find a link to this on the campaign page)&nbsp;<br \/>- you can add questions or information to us in connection to the check request&nbsp;<br \/>- it is good to give campaign check a view days<br \/>- if you are in a hurry, or if there is a momentum, we can get your campaign running even in the same day - contact us!&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>During the campaign<\/b><br \/>You can keep editing your campaign throughout its duration. You will get an immediate confirmation email of each funding.<br \/>- you can and should fine tune your campaign page during the campaign as you notice what works and what doesn't&nbsp;<br \/>- if you want to change the minimum sum, it is good to inform those who already funded<br \/>- you can add and hide rewards during the campaign<br \/>- you get an email confirmation of each new funder, including their name and email<br \/>- you get a full list of orders once a week<br \/>- if a big funder needs to get a bill, contact us!&nbsp;<br \/>- you should thank the funders already during the campaign by personal emails, as well as publicly (not including their full names, unless agreed with them)<br \/>- it is a good idea to ask those who already funded to help in spreading the message&nbsp;<br \/>- sometimes you can create new special rewards for those who already funded, and they will fund more<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>After the campaign<\/b><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>After the campaign ends, it is important to take care of the funders.&nbsp;<br \/>- if the campaign fails, money is refunded to the funders - they can see the refund in their credit card or bank statement; this usually takes only a few days, but when there is a mass refund, this can take even several weeks.&nbsp;&nbsp;<br \/>- if the campaign succeeds, the purchase\/donation is valid between campaign maker and the funder<br \/>- you will have a full order list<br \/>- remember to send a thank you email to the funders<br \/>- it is important to keep the funders updated on your project <br \/>- you are legally responsible for delivering the rewards&nbsp;<strong><br \/><\/strong><strong>- make sure that your funders are the first to get the products&nbsp;<br \/><\/strong><strong>- if there are delays or changes in the project, inform your funders about it immediately and transparently&nbsp;&nbsp;<br \/><\/strong><strong>- you will receive from Mesenaatti a receipt on the sum total, and Mesenaatti's provision<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\"><b>7.<\/b><strong>Required information and documents for transferring money<\/strong><\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>After a successful campaign, the money, minus Mesenaatti's commission, is transferred to a bank account of the campaign makers. This can be an organization's, or private persons, bank account.&nbsp;&nbsp;<br \/>- Mesenaatti crowdfunding campaign's transaction services are offered by Lemon Way.&nbsp;&nbsp;<br \/>- EU regulations of money transfers are tight. This is why we need quite a few pieces of information, as well as documents.<br \/>- send the information and documents via email (or, if you wish, by snail mail to Mesenaatti.me, Wallininkatu 10 , 00350 Helsinki) before you start your campaign.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Campaigns of private individuals<\/strong><strong>&nbsp;<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>- date of birth<br \/>- nationality<br \/>- birth country<br \/>- country of residence<br \/>- phone number<br \/>- email<br \/>- photo of a valid passport or ID (for passport, whole spread, for ID; both sides; drivers license is not sufficient)<br \/>- photo of another valid ID OR proof of address, such as a subscription based bill, such as electricity, rent or water bill, or civil registry extract&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Campaigns of Companies<br \/><\/strong>- personal information from one person representing the organization: name, date of birth, nationality, birth country, country of residence, phone number, email<br \/>- ID (ID both sides or a passport whole spread; not a drivers license)&nbsp;<br \/>- ID (ID both sides or a passport whole spread; not a drivers license) from each shareholder owning 25 % or more of the shares<br \/>- company registration extract taken during previous 3 months&nbsp;<br \/>- articles of association taken during previous 3 months&nbsp;<br \/>- signed document on shareholders ownings, unless included in the articles of association <br \/>- bank account of the company: IBAN<br \/>- proof of account; account statement or some other document, such as bank account contract, that proofs that the account belongs to the company whose information is given. In this document must show: account number, account holders name, bank logo.&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Campaigns of Associations<\/strong><br \/>- personal information from one person representing the organization: name, date of birth, nationality, birth country, country of residence, phone number, email<br \/>- identity card of the executive director, secretary or treasurer <br \/>- the minutes of the last meeting of the association, signed <br \/>- association register extract<br \/>- articles of association aka rules of the association, signed <br \/>- bank account of the association: IBAN <br \/>- proof of account; account statement or some other document, such as bank account contract, that proofs that the account belongs to the association whose information is given. In this document must show: account number, account holders name, bank logo.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>If the party is not resident in Finland, or in ETA or EFTA country, a double identification is needed. Contactme@mesenaatti.me<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><br \/>\n<\/p>\n","fi":"<p><br \/>\n<\/p>\n<p><!-- wp:list --><\/p>\n<ul><!-- wp:list-item --><\/p>\n<li><a href=\"\/info\"><strong>YHTEYSTIEDOT&nbsp;<\/strong><\/a><\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li><strong><a href=\"\/info\/mika-on-mesenaatti-me\/\">MIK\u00c4 ON MESENAATTI.ME<\/a><\/strong><\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li><strong>OHJEET JOUKKORAHOITUSKAMPANJAN TEKEMISEEN<\/strong><\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li><strong><a href=\"https:\/\/mesenaatti.me\/info\/ohjeet2\/miten-tavoitan-rahoittajani\/\">MAKSULLISET MARKKINOINTIPALVELUT<\/a><\/strong><\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li><strong><a href=\"https:\/\/mesenaatti.me\/info\/etiketti\/\">S\u00c4\u00c4NN\u00d6T JA K\u00c4YTT\u00d6EHDOT<\/a><\/strong><\/li>\n<p><!-- \/wp:list-item --><\/ul>\n<p><!-- \/wp:list --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Voit alkaa rakentaa omaa joukkorahoituskampanjaa kun rekister\u00f6idyt, kirjaudut sis\u00e4\u00e4n ja klikkaat oikeasta yl\u00e4nurkasta TEE OMA KAMPANJA. P\u00e4\u00e4set suoraan kertomaan taustatietosi ja rakentamaan kampanjasivuasi! Alla ohjeita! Kannattaa my\u00f6s katsoa mit\u00e4 kaikkia kampanjoita Mesenaatissa on ollut ja katsoa parhaista mallia.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Tarkemmat ohjeet<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\"><a href=\"#pienkerays\">1. Pienker\u00e4ys, rahanker\u00e4yslupa vai vastikkeellinen joukkorahoitus?<\/a><br \/><a href=\"#ennakkomyynti\">2. Ennakkomyyntikampanja<\/a><br \/><a href=\"#sponsorit\">3. Sponsorien hankkiminen<\/a><br \/><a href=\"#kampanjasivu\">4. Kampanjasivun tekeminen ja julkaisu<\/a><br \/><a href=\"#markkinointi\">5. Markkinointi<\/a><br \/><a href=\"#julkaisu\">6. Kampanjan julkaisu, kampanjan aikana ja kampanjan lopuksi<\/a><br \/><a href=\"#tiedot\">7. Tarvittavat tiedot ja dokumentit<\/a><\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\" id=\"pienkerays\">1. Pienker\u00e4ys, rahanker\u00e4yslupa vai vastikkeellinen rahoitushaku?<\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Joukkorahoitus voi olla vastikepohjainen eli erilaisten kannatustuotteiden myynti\u00e4, tai lahjoituspohjainen jolloin tarvitset pienker\u00e4ysnumeron tai rahanker\u00e4ysluvan. Nopeiten saat kampanjasi tulille kun teet joko vastikepohjaisen kampanjan tai pienker\u00e4yksen.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Vastikepohjainen kampanja<\/strong><br \/>\n- suurin osa Mesenaatin kampanjoista<br \/>\n- ei ole rahanker\u00e4ys, joten ei tarvita rahanker\u00e4yslupaa tai pienker\u00e4ysnumeroa<br \/>\n- et voi pyyt\u00e4\u00e4 lahjoituksia \u2013 voit pyyt\u00e4\u00e4 rahoittamaan tai tukemaan hanketta vastiketta vastaan<br \/>\n- vastikkeet ovat keskeisi\u00e4: eri hintaisten vastikkeiden tulee sis\u00e4lt\u00e4\u00e4 eri asioita ja hinnan tulee olla perusteltavissa vastikkeen arvolla<br \/>\n- vastike voi olla esimerkiksi taiteilijatapaaminen, koodi digiaineistoon, p\u00e4\u00e4sylippu, kutsu, tavara tai yrityksille sponsorin\u00e4kyvyys<br \/>\n- Mesenaatti tarkistaa kaikki kampanjat ja neuvoo tarvittaessa Suomen lain mukaisten vastikkeiden muotoilussa<br \/>\n- kampanjan tuotto on veronalaista tuloa ja se tulee ilmoittaa veroilmoituksella; kuluja voi v\u00e4hent\u00e4\u00e4, jos ne ovat verotuksessa v\u00e4hennyskelpoisia; Verohallinto neuvoo mielell\u00e4\u00e4n<br \/>\n- jos kampanjatuotosta maksetaan palkkaa tai ty\u00f6korvausta muille henkil\u00f6ille, siihen liittyv\u00e4t normaalit ennakonpid\u00e4tys- ja ty\u00f6nantajavelvoitteet<br \/>\n- jos vastikkeiden myynti ylitt\u00e4\u00e4 arvonlis\u00e4verovelvollisuuden rajan, toiminta kuuluu arvonlis\u00e4verotuksen piiriin<br \/>\n- kaikki voivat tehd\u00e4 kampanjoita ja rahoittaa niit\u00e4: yksityishenkil\u00f6, ty\u00f6ryhm\u00e4, yritys, yhdistys, kunta ja niin edelleen\n<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Pienker\u00e4ys<\/strong><br \/>\n- voi pyyt\u00e4\u00e4 lahjoituksia ilman rahanker\u00e4yslupaa<br \/>\n- sopii esimerkiksi taidehankkeisiin ja auttamiseen, mutta ei elinkeinotoiminnan rahoittamiseen<br \/>\n- enint\u00e4\u00e4n 10 000 euroa<br \/>\n- j\u00e4rjest\u00e4j\u00e4n\u00e4 v\u00e4hint\u00e4\u00e4n kolmen hengen ryhm\u00e4 yksityishenkil\u00f6it\u00e4 tai yhdistys<br \/>\n- yritykset eiv\u00e4t voi pyyt\u00e4\u00e4 lahjoituksia<br \/>\n- joukkorahoituskampanjassa on ilmoitettava pienker\u00e4ysnumero<br \/>\n- pienker\u00e4ysilmoitus tehd\u00e4\u00e4n ja pienker\u00e4ysnumero haetaan poliisihallitukselta<br \/>\n- lahjoituskampanjassa ei voi myyd\u00e4 vastikkeita<\/p>\n<p><a href=\"https:\/\/poliisi.fi\/usein-kysytyt-kysymykset-rahankerayksista-ja-rahankeraysluvista\">Usein kysyttyj\u00e4 kysymyksi\u00e4 rahanker\u00e4yksest\u00e4 ja rahanker\u00e4ysluvista (poliisi.fi)<\/a>\n<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Rahanker\u00e4yslupa<\/strong><br \/>\n- Suomessa rahanker\u00e4ysluvan voivat saada yhdistykset yleishy\u00f6dylliseen tarkoitukseen<br \/>\n- luvalla voi pyyt\u00e4\u00e4 lahjoituksia<br \/>\n- lupaprosessi vaatii aikaa ja vaivaa<br \/>\n- joukkorahoituskampanjassa on ilmoitettava rahanker\u00e4ysluvan numero\n<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Verotus<\/strong><br \/>\nKampanjan tuotto on veronalaista tuloa, ja se tulee ilmoittaa veroilmoituksella.<br \/>\nKampanjan tuotoista voi v\u00e4hent\u00e4\u00e4 verotuksessa v\u00e4hennyskelpoiset kulut, jotka liittyv\u00e4t vastikkeiden tuottamiseen tai kampanjan toteuttamiseen. Kaikki kulut eiv\u00e4t kuitenkaan ole v\u00e4hennyskelpoisia (esimerkiksi yksityistalouden menot eiv\u00e4t ole).<br \/>\nJos kampanjan j\u00e4rjest\u00e4j\u00e4 maksaa kampanjatuotosta palkkaa tai ty\u00f6korvausta muille henkil\u00f6ille, t\u00e4h\u00e4n liittyv\u00e4t normaalit ty\u00f6nantaja- ja ennakonpid\u00e4tysvelvoitteet.<br \/>\nKoska kampanjat, rahoituksen kohteet ja j\u00e4rjest\u00e4jien oikeudellinen muoto vaihtelevat, Mesenaatti ei voi antaa yksityiskohtaista veroneuvontaa. Verohallinto neuvoo mielell\u00e4\u00e4n, ja sielt\u00e4 saat tarkimmat ohjeet omaan tilanteeseesi.<br \/>\nLis\u00e4ksi huomioithan, ett\u00e4 jos vastikepohjaisen myynnin m\u00e4\u00e4r\u00e4 ylitt\u00e4\u00e4 arvonlis\u00e4verovelvollisuuden rajan, toiminta kuuluu arvonlis\u00e4verotuksen piiriin.\n<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\" id=\"ennakkomyynti\">2. Ennakkomyyntikampanja<\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Joukkorahoitusalustaa voi k\u00e4ytt\u00e4\u00e4 uuden tuotteen ennakkomyyntiin. Usein tarkoituksena on ker\u00e4t\u00e4 tuotantoon riskit\u00f6nt\u00e4 rahoitusta, tai hy\u00f6dynt\u00e4\u00e4 joukkorahoitusta markkinointina ja asiakkaiden sitouttamisena. Presale-kampanjoissa my\u00f6s rahoittajat hy\u00f6tyv\u00e4t. He saavat tuotteen halvemmalla tai ennen muita, tai he saavat jotain extraa tuotteen lis\u00e4ksi.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\" id=\"sponsorit\">3. Sponsorien hankkiminen<\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Joukkorahoitusalustalla voi ker\u00e4t\u00e4 yksityisten ihmisten rahoituksen lis\u00e4ksi my\u00f6s isompia summia yrityssponsoreilta. Heille voi rakentaa kampanjaan omat vastikkeensa. Tyypillisesti yrityksille tarjotaan erilaisia logon\u00e4kyvyyspaikkoja ja r\u00e4\u00e4t\u00e4l\u00f6ityj\u00e4 yksityistilaisuuksia. Yksi sponsoriyhteisty\u00f6n tapa on se, ett\u00e4 sponsori lahjoittaa kampanjantekij\u00e4lle tuotteita, joita kampanjantekij\u00e4 voi myyd\u00e4 kampanjassaan. T\u00e4ll\u00e4 tavalla yritys saa tuotteensa esille br\u00e4ndilleen sopivassa yhteydess\u00e4.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\" id=\"kampanjasivu\">4. Kampanjasivun tekeminen ja julkaisu<\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Mesenaatissa joukkorahoituskampanjasivu tehd\u00e4\u00e4n itse suoraan alustalle. Voit k\u00e4ytt\u00e4\u00e4 teksti\u00e4, kuvia, videota ja linkkej\u00e4. Voit muokata ja esikatsella niin kauan kuin haluat. Kampanjasivussa t\u00e4rkeint\u00e4 on puhutella niit\u00e4, joiden arvelet olevan kiinnostuneita rahoittamaan projektiasi.<br \/>- sivun voi tehd\u00e4 jopa tunnissa, mutta moni k\u00e4ytt\u00e4\u00e4 siihen parikin viikkoa<br \/>- ajattele kaikessa potentiaalisia rahoittajia: mit\u00e4 eri rahoittajaryhmi\u00e4 sinulla voisi olla? Suuntaa kaikki tekstit ja kuvat heille!<br \/>- muista my\u00f6s yritysponsorit<br \/>- vakuuta ja innosta<br \/>- persoonallinen ja aidon tuntuinen toimii yleens\u00e4 parhaiten<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Rekister\u00f6ityminen<\/strong><br \/>Voit aloittaa kampanjan tekemisen kun olet rekister\u00f6itynyt ja kirjautunut sis\u00e4\u00e4n. Klikkaa Tee oma kampanja.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Alkulomake<\/strong><br \/>Ennen kampanjasivun tekemist\u00e4 pyyd\u00e4mme muutaman perustiedon.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Kampanjasivu<\/strong><br \/>- voit muokata, tallentaa ja esikatsella kunnes sivu on valmis<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Otsikko<\/strong><b><br \/><\/b>On monenlaisia hyvi\u00e4 joukkorahoituskampanjan otsikoita.<br \/>- hauska otsikko<br \/>- mielenkiintoinen otsikko<br \/>- pys\u00e4hdytt\u00e4v\u00e4 otsikko<br \/>- otsikko jossa tiivistet\u00e4\u00e4n kampanjan idea<br \/>- otsikko jossa pyydet\u00e4\u00e4n tukea<br \/><b><br \/><\/b><strong>Kannen ja projektikortin kuva ja\/tai video<\/strong><br \/>Joukkorahoituskampanjasivun otsikon alla on joko video tai kuva.<br \/>- lataa video Youtubeen tai Vimeoon, ja kopioi osoite kuvapaikan alla olevaan kentt\u00e4\u00e4n (pidempi versio suoraan selaimen osoitekent\u00e4st\u00e4) <br \/>- lis\u00e4\u00e4 kuva klikkaamalla kansikuvaa ja lataamalla tietokoneelta, tai raahaamalla hiirell\u00e4 tietokoneelta. <br \/>- HUOM! Jos sinulla on kannessa video, lataa silti kuva: sama kuva toimii Mesenaatin sivuilla projektin esittelykortin kuvana.<b><br \/><\/b><b><br \/><\/b><strong>Ingressi<\/strong><br \/><strong>- kerro lyhyesti ja vetoavasti, mist\u00e4 kampanjassa on kyse<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>P\u00e4iv\u00e4m\u00e4\u00e4r\u00e4t<\/strong><br \/>- kampanjan alku- ja loppup\u00e4iv\u00e4t<br \/><b><br \/><\/b><b>Tavoitesummat<br \/><\/b>Jos minimisumma saavutetaan, kampanja onnistuu ja saat kertyneen rahoituksen.<br \/>- HUOM! Alin minimi on 500 euroa. <b><br \/><\/b><b><br \/><\/b><strong>Infokortti<\/strong><br \/>Kampanjantekij\u00e4n tiedot lyhyesti, oli kyse sitten yksityishenkil\u00f6st\u00e4, ty\u00f6ryhm\u00e4st\u00e4, yrityksest\u00e4 tai projektista.<br \/>- Muista laittaa my\u00f6s kuva!<br \/><b><br \/><\/b><strong>Leip\u00e4teksti<\/strong><br \/>T\u00e4m\u00e4 on paikka kampanjasi p\u00e4\u00e4tekstille. Kannattaa kertoa projektin taustoista, ja siit\u00e4, miksi projekti on niin mahtava ja miksi sille haetaan joukkorahoitusta.<br \/>- voit k\u00e4ytt\u00e4\u00e4 teksti\u00e4, voit muotoilla teksti\u00e4 ja lis\u00e4t\u00e4 otsikoita, lis\u00e4t\u00e4 kuvia, videota ja linkkej\u00e4<br \/>- tekstimuotoilu tapahtuu leip\u00e4tekstiosion yl\u00e4laidasta<br \/>- kerro t\u00e4rkeimm\u00e4t asiat ensin, ja lis\u00e4tiedot loppuun<br \/>- on hyv\u00e4 esitell\u00e4 my\u00f6s kampanjan\/projektin tekij\u00e4t<br \/>- voit esitell\u00e4 t\u00e4ss\u00e4 osiossa my\u00f6s vastikkeita laajemmin kuin mit\u00e4 vastikepalkkiin mahtuu<br \/>- kerro miten kampanjaasi voi osallistua, muista my\u00f6s pyyt\u00e4\u00e4 apua tiedon levitt\u00e4miseen&nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Vastikkeet<br \/><\/strong>Mieti keit\u00e4 mahdolliset rahoittajasi ovat ja millaisilla summilla he voisivat rahoittaa.<br \/>- Rahoittaminen tapahtuu kuten verkkokaupassa: summat ja vastikkeiden kuvaukset ovat valmiina, rahoittajat t\u00e4ytt\u00e4v\u00e4t tilauslomakkeen ja maksavat. <br \/>- tilauslomakkeessa kysyt\u00e4\u00e4n rahoittajien nimi, osoite ja s\u00e4hk\u00f6posti. Jos haluat muita tietoja, lis\u00e4\u00e4 kysymys\/kset lomakkeeseen vastiketta tehdess\u00e4si. <br \/>- jos pyyd\u00e4t lahjoituksia, tarvitse rahanker\u00e4ysluvan tai pienker\u00e4ysnumeron, ja silloin et voi tarjota mit\u00e4\u00e4n varsinaisia vastikkeita. Vastikkeiksi riitt\u00e4v\u00e4t rahasummat. Voit my\u00f6s kertoa mit\u00e4 rahoilla saa, tai kiitt\u00e4\u00e4 persoonallisilla tavoilla. <br \/>- jos pyyd\u00e4t rahoittamaan, vastikkeiden on oltava aitoja sis\u00e4lt\u00f6j\u00e4, eiv\u00e4tk\u00e4 ne saa n\u00e4ytt\u00e4\u00e4 silt\u00e4 ett\u00e4 todellisuudessa pyyd\u00e4t lahjoituksia. <br \/>- Lue lains\u00e4\u00e4d\u00e4nn\u00f6st\u00e4 lis\u00e4\u00e4 (linkki meid\u00e4n ohjeisiin). &nbsp;<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>- HUOM! Vastikkeiden pit\u00e4\u00e4 olla v\u00e4hint\u00e4\u00e4n 10 euroa!<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Kampanjasi l\u00f6ydett\u00e4vyys ja hakukoneopimointi<br \/><\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:list {\"ordered\":true} --><\/p>\n<ol><!-- wp:list-item --><\/p>\n<li>Varmista aina ett\u00e4 kampanjan nimess\u00e4 on t\u00e4rkein hakusana jolla rahoittajat sit\u00e4 todenn\u00e4k\u00f6isemmin etsisiv\u00e4t. Samalla t\u00e4m\u00e4 hakusana tulee kampanjasi nettiosoitteeseen, mik\u00e4 my\u00f6s edist\u00e4\u00e4 l\u00f6ydett\u00e4vyytt\u00e4.<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>K\u00e4yt\u00e4 leip\u00e4tekstiss\u00e4 alaotsikolle niit\u00e4 otsikkokirjasimia, jotka l\u00f6yd\u00e4t editorista osion yl\u00e4laidasta, pudotusvalikosta (ne ovat esim. nimel\u00e4 H2, H3). Maala teksi josta otsikko tulee, ja klikkaa H2, H3 tms.<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>K\u00e4yt\u00e4 my\u00f6s n\u00e4iss\u00e4 alaotsikoissa olennaisia hakusanoja joilla kampanjaa voitaisiin hakea.<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>Laita kampanjasivulta linkkej\u00e4 muualle, ja jos sinulla on muita sivuja, niilt\u00e4 kampanjaan. My\u00f6s linkit laitetaan maalaamalla teksti joka tulee linkiksi, ja klikkaamalla linkinkuvaa editorista yl\u00e4laidasta, ja laittamalla linkki paikalleen.<\/li>\n<p><!-- \/wp:list-item --><\/ol>\n<p><!-- \/wp:list --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\" id=\"markkinointi\">5. Markkinointi<\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Joukkorahoituskampanjan onnistumisessa t\u00e4rkeint\u00e4 on markkinointi. Rahoitus l\u00e4htee kampanjantekij\u00f6iden omista verkostoista. Tarvitaan n\u00e4kemys ihmisryhmist\u00e4 ja\/tai yrityksist\u00e4 jotka saattavat innostua rahoittamaan kampanjaasi.<br \/><em>Mesenaatilta voit ostaa tavanomaista kampanjatukea laajempia markkinointipalveluja, joista voit lukea <a href=\"https:\/\/mesenaatti.me\/info\/ohjeet2\/miten-tavoitan-rahoittajani\/\">t\u00e4\u00e4lt\u00e4<\/a>.<\/em><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:list --><\/p>\n<ul><!-- wp:list-item --><\/p>\n<li>kaverit, fanit, yhteis\u00f6t, alakulttuurit ja sometuttavat ovat parhaita rahoittajia<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>tarvitaan kanavat eri kohderyhmien tavoittamiseen<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>on parempi jos kampanjassa on mukana paljon ihmisi\u00e4<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>kampanjatiimin yhteenlasketut sosiaalisen median kontaktit ennustavat kampanjan onnistumista<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>k\u00e4yt\u00e4 kaikkia kanavia joissa kontakteja on paljon: s\u00e4hk\u00f6posti, foorumit, Instagarm, Facebook, Twitter, Snapchat\u2026&nbsp;<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>tiedota pressi\u00e4<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>viesti joka p\u00e4iv\u00e4&nbsp;<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>kerro tarinaa siit\u00e4 mit\u00e4 olet tekem\u00e4ss\u00e4, \u00e4l\u00e4 pelk\u00e4st\u00e4\u00e4n toista rahoituspyynt\u00f6\u00e4<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>kirit\u00e4 ja kiit\u00e4<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>l\u00e4het\u00e4 kohteliaita henkil\u00f6kohtaisia rahoituspyynt\u00f6j\u00e4 tuttavillesi<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>pyyd\u00e4 apua my\u00f6s viestin levitt\u00e4miseen<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>voit my\u00f6s j\u00e4rjest\u00e4\u00e4 rahoitustilaisuuden jossa esittelet kampanjasi<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>ole rohkea: nyt ei ole aika olla ujo!<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>ole persoonallinen ja aito<\/li>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<li>maksettua somemainontaa usein tarvitaan<\/li>\n<p><!-- \/wp:list-item --><\/ul>\n<p><!-- \/wp:list --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\" id=\"julkaisu\">6. Kampanjan julkaisu, kampanjan aikana ja kampanjan lopuksi<\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Kampanjan julkaisu <br \/><\/b>Kun kampanjasi on valmis, l\u00e4het\u00e4 se tarkistettavaksi (l\u00f6yd\u00e4t linkin kampanjasivulta)<br \/>- Tarkistuspyynn\u00f6n yhteydess\u00e4 voit kysy\u00e4 meilt\u00e4 viel\u00e4 lis\u00e4kysymyksi\u00e4 tai kertoa lis\u00e4tietoja <br \/>- kampanjan tarkistukseen on hyv\u00e4 varata muutama p\u00e4iv\u00e4 <br \/>- jos kampanjalla on kiire, saamme sen auki jopa samana p\u00e4iv\u00e4n\u00e4 - ota meihin yhteytt\u00e4!<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Kampanjan aikana<\/b><br \/>Kampanjasivua voi muuttaa kampanjan aikana. Saat my\u00f6s heti tiedot rahoittajista. <br \/>- kampanjasivua voi ja kannattaa viritt\u00e4\u00e4 paremmaksi sen &nbsp; mukaan mik\u00e4 osoittautuu toimivaksi<br \/>- kampanjan minimisumman muutoksesta on hyv\u00e4 tiedottaa jo rahoittaneita <br \/>- vastikkeita voi lis\u00e4t\u00e4 ja piilottaa kampanjan aikana - Mesenaatti tarkistaa uudet vastikkeet, saamme muutoksista tiedon automaattisesti <br \/>- saat jokaisesta rahoituksesta vahvistus-s\u00e4hk\u00f6postin ja rahoittajan nimen ja s\u00e4hk\u00f6postin <br \/>- saat kerran viikossa t\u00e4yden tilauslistan rahoittajista <br \/>- jos joku isompi rahoittaja haluaa maksaa laskulla, ota meihin yhteytt\u00e4 &nbsp;<br \/>- rahoittajia kannattaa kiitt\u00e4\u00e4 jo kampanjan aikana <br \/>- rahoittaneita kannattaa my\u00f6s pyyt\u00e4\u00e4 auttamaan kampanjan markkinoinnissa <br \/>- rahoittaneita voi houkutella ostamaan lis\u00e4\u00e4 kivoja vastikkeita<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><b>Kampanjan loputtua<\/b><br \/>Kun kampanja loppuu, t\u00e4rkeint\u00e4 on huolehtia rahoittajista. <br \/>- jos kampanja ep\u00e4onnistuu, kaupat rahoittajien kanssa raukeavat ja palautamme rahat - rahanpalautuksen n\u00e4kee joko pankkitilin tai luottokortin tapahtumalistauksesta, t\u00e4ss\u00e4 menee muutamasta p\u00e4iv\u00e4st\u00e4 jopa useampaan viikkoon <br \/>- jos kampanja onnistuu, kaupat astuvat voimaan <br \/>- saat kampanjan lopuksi listauksen tilauksista <br \/>- kiit\u00e4 rahoittajia <br \/>- on t\u00e4rke\u00e4\u00e4 pit\u00e4\u00e4 rahoittajat ajan tasalla projektin edistymisest\u00e4 <br \/>- olet juridisesti vastuussa vastikkeiden toimittamisessa<br \/>- jos projektistasi syntyy tuotteita jotka tulevat myyntiin my\u00f6s kauppoihin, huolehdi siit\u00e4 ett\u00e4 rahoittajasi saavat omat tuotteensa ennen muita!<br \/>- jos projekti ja\/tai vastikkeet viiv\u00e4styv\u00e4t, kerro siit\u00e4 aina rahoittajille<br \/>- saat Mesenaatilta rahojen siirron yhteydess\u00e4 kuitin rahoituksen kokonaissummasta ja Mesenaatin provisiosta<strong>&nbsp;<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\" id=\"tiedot\">7. Tarvittavat tiedot ja dokumentit<\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Onnistuneen kampanjan j\u00e4lkeen rahoitus, v\u00e4hennettyn\u00e4 Mesenaatin provisiolla, siirtyy rahoituksenhakijan nime\u00e4m\u00e4lle pankkitilille. Rahat voidaan tilitt\u00e4\u00e4 niin yksityishenkil\u00f6n kuin organisaation tilille.<br \/>- Mesenaatin maksupalvelut tarjoaa Lemon Way <br \/>- EU-s\u00e4\u00e4nn\u00f6kset rahaliikenteeseen ovat nykyisin tiukat. T\u00e4m\u00e4n vuoksi rahojen siirtoa varten tarvitaan tietoja ja tositteita. &nbsp; <br \/>- toimita tiedot ja dokumentit s\u00e4hk\u00f6postitse osoitteeseen tunnistus@mesenaatti.me kun olet ylitt\u00e4nyt kampanjasi minimitavoitteen. <br \/>- voit toimittaa tiedot my\u00f6s muulla valitsemallasi tavalla. Jos haluat k\u00e4ytt\u00e4\u00e4 paperipostia, toimitusosoite on Mesenaatti.me Wallininkatu 10, 00530 Helsinki<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Henkil\u00f6iden nimiss\u00e4 olevat kampanjatilit<br \/><\/strong>- nimi<br \/>- s\u00e4hk\u00f6postiosoite<br \/>- osoite<br \/>- syntym\u00e4aika <br \/>- kansallisuus <br \/>- synnyinmaa <br \/>- asuinmaa <br \/>- puhelinnumero <br \/>- tilinumero, IBAN<br \/>DOKUMENTIT:<br \/><strong>1)<\/strong> Tiliotteen esimm\u00e4inen sivu. Dokumentissa pit\u00e4\u00e4 n\u00e4ky\u00e4 tilinumero, tilinhaltijan nimi ja pankin logo.<br \/><strong>2)<\/strong> Kuva voimassa olevasta henkil\u00f6llisyystodistuksesta (passista koko aukeama jossa henkil\u00f6tiedot tai molempien puolten kuvat kuvallisesta henkil\u00f6llisyystodistuksesta; ei ajokortti)<br \/><strong>3.1)<\/strong> Kuva toisesta voimassa olevasta henkil\u00f6llisyystodistuksesta (kuvallinen henkil\u00f6llisyystodistus tai passi) <br \/><strong>3.2)<\/strong> TAI \"asuinpaikkatodistus\", joka voi olla kuva 3 kk sis\u00e4ll\u00e4 kotiosoitteeseen tulleesta sopimuspohjaisesta laskusta kuten s\u00e4hk\u00f6lasku, vuokralasku, vesilasku tai puhelinlasku, tai v\u00e4est\u00f6rekisteriote<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Yritysten nimiss\u00e4 olevat kampanjatilit&nbsp;<br \/><\/strong>- henkil\u00f6tiedot yhdelt\u00e4 yrityksen edustajalta: nimi, syntym\u00e4aika, kansallisuus, synnyinmaa, asuinmaa, puhelinnumero<br \/>- pankkitili, joka on saman yrityksen nimiss\u00e4: IBAN, BIC, pankin nimi <\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>DOKUMENTIT:<br \/><strong>1.1)<\/strong> Henkil\u00f6llisyystodistus t\u00e4lt\u00e4 samalta henkil\u00f6lt\u00e4 (passista koko aukeama jossa henkil\u00f6tiedot tai molempien puolten kuvat kuvallisesta henkil\u00f6llisyystodistuksesta; ei ajokortti)<br \/><strong>1.2)<\/strong> Henkil\u00f6llisyystodistus jokaiselta osakkeenomistajalta jolla on v\u00e4hint\u00e4\u00e4n 25 % omistajuus yrityksest\u00e4 <br \/><strong>2<\/strong>) 3 kk sis\u00e4ll\u00e4 otettu <a href=\"https:\/\/virre.prh.fi\/novus\/home?execution=e5s1\" target=\"_blank\" rel=\"noopener\">kaupparekisteriote<\/a><br \/><strong>3)<\/strong> 3 kk sis\u00e4ll\u00e4 otettu yhti\u00f6j\u00e4rjestys p\u00e4iv\u00e4yksell\u00e4 ja allekirjoitettuna (ei koske toiminime\u00e4) <br \/><strong>4)<\/strong> <a href=\"https:\/\/www.prh.fi\/fi\/kaupparekisteri\/tietopalvelut\/edunsaajaote.html\">Edunsaajaote<\/a> elleiv\u00e4t omistusosuudet eriteltyin\u00e4 sis\u00e4lly yhti\u00f6j\u00e4rjestykseen, p\u00e4iv\u00e4yksell\u00e4 ja allekirjoitettuna&nbsp;<br \/><strong>5)<\/strong> Yrityksen tiliote tai muu todiste tilin haltijuudesta. Dokumentissa pit\u00e4\u00e4 n\u00e4ky\u00e4 tilinumero, tilinhaltijan nimi ja pankin logo.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>Yhdistysten nimiss\u00e4 olevat kampanjatilit&nbsp;<\/strong><br \/>- samat henkil\u00f6tiedot yhdistyksen edustajalta kuin edellisiss\u00e4 kohdissa (nimi, syntym\u00e4aika, kansallisuus, synnyinmaa, asuinmaa, puhelinnumero)<br \/>- pankkitili, joka on saman yhdistyksen nimiss\u00e4: IBAN, BIC, pankin nimi <\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>DOKUMENTIT<br \/><strong>1)<\/strong> Toiminnanjohtajan, sihteerin tai rahastonhoitajan henkil\u00f6llisyystodistus (passista koko aukeama jossa henkil\u00f6tiedot tai molempien puolten kuvat kuvallisesta henkil\u00f6llisyystodistuksesta; ei ajokortti)<br \/><strong>2)<\/strong> viimeisimm\u00e4n yhdistyksen kokouksen p\u00f6yt\u00e4kirja allekirjoitettuna <br \/><strong>3)<\/strong> <a rel=\"noopener\" href=\"https:\/\/yhdistysrekisteri.prh.fi\/\" target=\"_blank\">yhdistysrekisteriote<\/a> <br \/><strong>4)<\/strong> Yhdistyksen s\u00e4\u00e4nn\u00f6t allekirjoitettuna<br \/><strong>5)<\/strong> Yhdistyksen tilin tiliote tai muu todistus siit\u00e4 ett\u00e4 IBAN kuuluu kyseiselle yhdistykselle. Dokumentissa pit\u00e4\u00e4 n\u00e4ky\u00e4 tilinumero, tilinhaltijan nimi ja pankin logo.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><strong>S\u00e4\u00e4ti\u00f6iden nimiss\u00e4 olevat kampanjatilit&nbsp;<br \/><\/strong>- samat henkil\u00f6tietovaatimukset kuin edellisiss\u00e4kin kohdissa (nimi, syntym\u00e4aika, kansallisuus, synnyinmaa, asuinmaa, puhelinnumero)<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>DOKUMENTIT<br \/><strong>1)<\/strong> Yhdyshenkil\u00f6n henkil\u00f6llisyystodistus (passista koko aukeama jossa henkil\u00f6tiedot tai molempien puolten kuvat kuvallisesta henkil\u00f6llisyystodistuksesta; ei ajokortti)<br \/><strong>2)<\/strong> S\u00e4\u00e4ti\u00f6n s\u00e4\u00e4nn\u00f6t p\u00e4iv\u00e4yksell\u00e4 ja allekirjoitettuna <br \/><strong>3)<\/strong> <a href=\"https:\/\/virre.prh.fi\/novus\/home?execution=e6s1\">S\u00e4\u00e4ti\u00f6rekisteriote<\/a> <br \/><strong>4)<\/strong> valtakirja siit\u00e4 ett\u00e4 yll\u00e4 oleva henkil\u00f6 on valtuutettu avaamaan kampanjan ja hoitamaan s\u00e4\u00e4ti\u00f6n pankkitilili\u00e4.<br \/><strong>5)<\/strong> S\u00e4\u00e4ti\u00f6n tiliote tai muu todiste tilin haltijuudesta. Dokumentissa pit\u00e4\u00e4 n\u00e4ky\u00e4 tilinumero, tilinhaltijan nimi ja pankin logo.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Jos taho jonka nimiin tili avataan ei ole kirjoilla Suomessa, Eta-, tai Efta-maassa, tarvitaan nk. tuplatunnistus. Ota silloin yhteytt\u00e4 me@mesenaatti.me<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><\/p>\n"}},"_links":{"self":[{"href":"https:\/\/mesenaatti-cms.karolina.io\/en\/wp-json\/wp\/v2\/pages\/223"}],"collection":[{"href":"https:\/\/mesenaatti-cms.karolina.io\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/mesenaatti-cms.karolina.io\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/mesenaatti-cms.karolina.io\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/mesenaatti-cms.karolina.io\/en\/wp-json\/wp\/v2\/comments?post=223"}],"version-history":[{"count":104,"href":"https:\/\/mesenaatti-cms.karolina.io\/en\/wp-json\/wp\/v2\/pages\/223\/revisions"}],"predecessor-version":[{"id":21694,"href":"https:\/\/mesenaatti-cms.karolina.io\/en\/wp-json\/wp\/v2\/pages\/223\/revisions\/21694"}],"up":[{"embeddable":true,"href":"https:\/\/mesenaatti-cms.karolina.io\/en\/wp-json\/wp\/v2\/pages\/1073"}],"wp:attachment":[{"href":"https:\/\/mesenaatti-cms.karolina.io\/en\/wp-json\/wp\/v2\/media?parent=223"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}